Marco Castoldi, alias Morgan, was born in Milan on December 23, 1972 and soon became passionate about "played" music, first with a guitar, then piano, then with electric bass and finally attending the Conservatory. In the meantime, the new wave explodes and Marco's passion is born towards synthesizers: it is the golden age of Depeche Mode, Police, Duran Duran, David Bowie, Lou Reed, Doors, who have always populated the inspiration of Morgan. In 1988 he began his musical partnership with Andrea Fumagalli (Andy), with whom he founded shortly after the Golden Age band. In 1989 the first real Chains work came out, followed by the first video clip made for the single Secret Love. Following Morgan and Andy will form the future Bluvertigo; in 1991 Marco Pancaldi (guitar) arrives, then replaced by Livio Magnini and Stefano Panceri (drums), which will be replaced by Sergio Carnevale. In 1994 with the release of the first single Iodio, Bluvertigo officially debut: they participated with the single at Sanremo Giovani of the same year and in 1995 the group released the first album "Acidi e Basi", followed by "Metallo Non Metallo('97) , which will lead the band to the victory of the MTV Europe Music Awards as the best group in Italy and the sale of 400,000 records. In 1999, the band released the "Zero" album, which closes the so-called chemical trilogy: the thirteen songs that make up the album will be published by Bompiani in a poetical collection by Morgan himself with the title "Dissoluzione"; The book is enclosed with a CD containing "Canone inverso", Bluvertigo experiment and poets Alda Merini, Manlio Sgalambro, Enrico Ghezzi and Murray Lachlan Young. In the same period, Morgan plays the bass in the album Gommalacca by Franco Battiato and produces two debut albums: Soerba's Playback ('98) and La Sintesi's romantic hero ('99). In 2001 comes Pop Tools, a collection that contains some unpublished pieces, including "L'Assenzio", a song with which the band participates at the Sanremo Festival of the same year, with the orchestra arranged and directed by Carlo Carcano, last place. From this moment begins a period when the various components devote exclusively to solo projects: the band is never officially dissolved, but temporarily "frozen". The silence is interrupted on July 15, 2002 for the opening of the David Bowie concert at the Summer Festival in Lucca; on the night of San Silvestro in 2004 in Rome; in the spring of 2008, with a concert for the MTV Storytellers program and after seven years with the "ReTour", which touches the major Italian cities. In 2009 Morgan and the Bluvertigo also participated in the recording of the single Domani 21 / 04.2009 wanted by Jovanotti and Giuliano Sangiorgi to support the reconstruction of Aquila following the earthquake. Also in 2014, the band meets for a concert: in Rimini on April 4 at the Velvet Club in memory of their friend and owner of the local Thomas Balsamini, who disappeared the previous year. On the wave of enthusiasm for the show, the band decides to perform on a summer tour of only five dates, Fastour, which stays in Milan, Treviso, Ravenna, Rome and Reggio Emilia. In 2015, after the band's participation at the Concert of the Primo Maggio, the tour continues with the anticipation of the single Andiamo exit in London at the Brianza Rock Festival 2015.

Nicola Savino

Born in Lucca on 14 November 1967. He started working in 1984 in a small local broadcasting station, Radio San Donato, and then worked for Radio Capital and Radio DeeJay. Nicola Savino was the writer of Festivalbar from 1996 to 2004. From 1998 to 2002 he was the writer for Le Iene [The Hyenas], as well as the voice-over artist who introduced the presenters at the beginning of the programme. He was then writer for Zelig Circus (2003) and Zelig Off (2004) as well as Telegatti [Telecats]. He collaborated from 2003 to 2009 on Quelli che... Il Calcio, Simona Ventura’s programme. In 2010, Colorado. In 2004, he presented Sformat on Rai 2 with Digei Angelo, Camila Raznovich and Aida Yespica. He was one of the faces of Sky Cinema where he presented Sky Cine News and Quelli che... Il Calcio on Rai 2. He presented Colorado Cafè, L’Isola dei Famosi [Celebrity Island], Meteore and Quanto Manca [What's Missing]. He also worked as an actor on the film Agente Matrimoniale [Marriage Agent], produced by Eleonora Giorgi, with Corrado Fortuna, directed by Christian Bisceglia and music by Mario Venuti, released 06 July 2007. Nicola Savino is currently on the air every morning with Linus on Radio DeeJay with DeeJay Chiama Italia [DeeJay Calls Italy].

Patricia Urquiola

Patricia Urquiola was born in Oviedo (Spain) in 1961. She lives and works in Milan. She attended the University of Architecture at Madrid Polytechnic as well as Milan Polytechnic, where she graduated in 1989 with Achille Castiglioni.  An assistant lecturer to Achille Castiglioni and Eugenio Bettinelli in Milan and Paris, she is responsible for the new product development office of DePadova, working with Vico Magistretti, head of Lissoni Associati’s design group.

In 2001 she opened her own studio working on product design, architecture, and installations. Amongst her latest projects in architecture are The Jewellery Museum in Vicenza, the Mandarin Oriental Hotel in Barcelona, Das Stue Hotel in Berlin, the Spa of the Four Seasons Hotel in Milan, the Room Mate Giulia Hotel in Milan and the Il Sereno Hotel in Como; showrooms and installations for Gianvito Rossi, BMW, Cassina, Missoni, Moroso, Molteni, Officine Panerai, H&M, Santoni and the general concept of Pitti Immagine in Florence. She creates design products for the most important Italian and international companies, such as: Agape, Alessi, Axor-Hansgrohe, B&B Italia, Baccarat, Boffi, Budri, Cassina, De Padova, Driade, Ferragamo, Flos, Gan, Georg Jensen, Glas Italia, Haworth, Kartell, Kettal, Kvadrat, Listone, Giordano, Louis Vuitton, Molteni, Moroso, Mutina, Rosenthal and Verywood.

Some of her work is displayed in various museums and collections, such as MoMA in New York, Musée des Arts decoratifs in Paris, the Museum of Design in Zurich, the Vitra Design Museum in Basel, the Victoria & Albert Museum in London, the Stedelijk in Amsterdam and the Triennale Museum in Milan.

She has won several international prizes and awards including the Medalla de Oro al Mérito en las Bellas Artes (Gold Medal in Fine Arts) awarded by the Spanish Government; Order of Isabella the Catholic, awarded by His Majesty The King of Spain Juan Carlos I; “Designer of the decade” for two German magazines, Home and Häuser, “Designer of the Year” for Wallpaper, Ad Spain, Elle Decor International and Architektur und Wohnen Magazine. She was the Ambassador of the Milan Expo in 2015. She is Art Director of Cassina from September 2015.

Enrico Bertolino

Class 1960, his multifaceted artistic career began between 1996 and 1997, marked by three important victories: the competition for young comedians Cabaret Cabaret, the Petrolini Award at Bravo Grazie! and the Ugo Tognazzi Cabaret Festival, where he also won the Special Jury Prize. In 1997 are two more important debuts: as author, with the book Milanesi (Guida Xenofoba) and as an actor in the film, in Forbidden Encounters - directed by Alberto Sordi.
From the following year, he inaugurated his television career with aired comedy programs on Channel 5, Italy 1 and Raitre (Ciro, Target's son, Let's do Cabaret, Never Say Gol, Those who kick) and start his radio experience on Radio Raidue. Cabaret and theater, cinema, publishing, television: these are the four artistic and cultural realities in which Enrico Bertolino moves from 1997 to present.
For the theater we remember. On the other hand it is so; The day after; Flood is good for geraniums and losing votes, in cinema And then Mambo; The big plum; Tandem; Caribbean Last Minute, as well as publications following his first literary experience: Op Op OP Din Din Din; I saw things ...; Self-instruction manuals.
His broader presence on television: in addition to the debut programs, he was the conductor of the Festival of Classes; Convenscion and Convenscion in color, fixed guest for Le Iene Show from 2001 to 2003, guest at Zelig; Bulldozer; Controcampo and Glob.

Rocco Tanica

Born in Milan on 13 February 1964, writer and keyboard player (self-defined pianolist). Under artist name Rocco Tanica, he is the musical soul of the group Elio e le Storie Tese. He has collaborated with many other music artists over the years and in many genres, from Claudio Baglioni to Massimo Ranieri, Ricchi e Poveri, Stefano Nosei and others. Rocco Tanica also played keyboard on Fabrizio De André’s 1990 record “Le A1:B28 [The Clouds]. He has also written work for well-known comics like Paola Cortellesi and Claudio Bisio. In 2008, he wrote his first book, entitled “Scritti scelti male” [Badly Chosen Scripts], published by Bompiani. His famous Corti [Shorts] were created through the painstaking work of copy-and-paste on some Italian pop music hits, introduced during the radio broadcast “Cordialmente” [Sincerely] (on Radio DeeJay). His popularity exploded again in 2006 when he appeared on Zelig Circus, a cabaret TV blockbuster (on Canale 5).

Zoe Romano

Zoe Romano - WeMake co-founder, makerspace and fablab in Milan since 2014. She's a craftivist, digital strategist e lecturer focused on social impact, women in tech, digital fabrication, open design. She graduated in Philosophy, worked for several years in digital communication agencies and, at the same time, developed her social skills as media hacktivist on precarity, material and immaterial labor in the creative industries.  She worked for Arduino as digital strategist from 2013 to 2017.

Ben Jones

Ben is a Global Creative Director who runs the Unskippable Labs team at Google. He works with brands and their creative and media agencies to draw on the best of technology, media and storytelling. His work takes him inside most major global advertisers and the top advertising agencies, helping shape them for this digital/mobile age. He came from Hill Holliday, where he worked on Dunkin’ Donuts, Johnson and Johnson and Major League Baseball. Prior to that, he was at Digitas, where he ran global loyalty for IHG, led campaigns for Holiday Inn, Samsung, and SAP, among many others, including providing the voice of the Aflac Duck in social media.
His past life includes being the Dean of Admissions at Bennington College, building a network of early stage venture funds, and publishing The Rope Eater, a novel, with Doubleday.

Kristina Ti

alias Cristina Tardito, from Turin, started out in bathing suits and intimate before getting to a full line of clothing and accessories. Born stylistically a decade ago, Cristina Tardito worked on his father's business, the Thames, trying out and experimenting with forms, materials and workings until he identified his own style. "I've always thought that the most seductive part of the body is the brain," says Cristina, "The intelligence of a woman intrigues far beyond the sight of bare curves or exhibited with vulgarity. There is no style, no charm without knowledge, without mix of cultures and a touch of humor. "
With four single-brand boutiques in Italy (Milan, Turin, Porto Cervo and Forte dei Marmi), today the Kristina Ti creations are synonymous with a minimal-sensual, exquisitely feminine fashion that has conquered women's sensitivity, proposing a way of being more than a way of dressing.

Kristina Ti takes you to Milan during the week of Italian Fashion.

David Karlak

Born in Cleveland, he grew up in Mexico City and today lives and works in Los Angeles. In 2010, Karlak directed the short thriller “The Candidate” that was featured in the prestigious Viewfinder List in 2011 and that made his extraordinary talent immediately known in Hollywood. After the success of “The Candidate”, Karlak wrote and directed the short film “RISE” with Roy Lee, a virtual reality tale of a robot’s insurrection. The short film was selected in 2014 at the Tribeca Film Festival. David Karlak recently collaborated with Fox Creative Lab and 20th Century Fox to direct the film “Alien: Covenant” produced by Ridley Scott. His love for storytelling combined with technological knowledge has led Karlak to tackle the new styles of the future. Today, David Karlak is working on the development of new software instruments for virtual reality production as the Creative Director of Nurulize, a software company focused on developing new technology and tools for virtual reality revolution.

Sam Baron

Fabrica is a communication research centre. It is based in Treviso, Italy, and is an integral part of the Benetton Group. Established in 1994 from a vision of Luciano Benetton, Fabrica offers young people from around the world a one-year scholarship, accommodation and a round-trip ticket to Italy, enabling a highly diverse group of researchers. The range of disciplines is equally diverse, including design, visual communication, photography, interaction, video and music. Fabrica is based in a campus centred on a 17th-century villa, restored and significantly augmented by renowned Japanese architect Tadao Ando.

If they pass the rigorous screening process, the young residents start a period of education and research on real projects based on the conviction that communication, in all its applications, must be a vehicle of conscious social change.

Fabrica aims to inspire a specific creative category of young “social catalysts” who, at the end of their experience at the centre, will continue their work independently.

Today more than ever, Fabrica’s research is a cross-disciplinary commitment wherein communication interacts with other vital sectors like the economy and social and environmental sciences and, through incessant experimentation, is unfailingly alert to the changes and trends of modern society.

Giovanna Cosenza

Graduated in philosophy, he obtained his doctorate in Semiotics under the direction of Umberto Eco. Today she is a professor of first-degree at the Department of Philosophy and Communication at the University of Bologna, where she teaches Semiotics and Storytelling, Semiotics of New Media and Semiotics of Consumption. Since 2012 he has co-ordinated the three-year degree in Communication Sciences in Bologna, since 2013 he is Chairman of Co.Re.Come Emilia-Romagna, which carries out the functions of government and control of the regional communications system on behalf of Agcom and the Ministry of Development Economic. Among her research interests, there are the semiotics of advertising and consumption, political communication and the new media. Among her most recent publications, volumes Introduction to New Media Semiotics (Laterza 2014) and SpotPolitik. Because the "caste" can not communicate (Laterza 2012).

José Luis de Vicente

is a new media curator and writer, working in the space of the arts, design and innovation. Since 2013 he is the curator for Sónar +D, the creative technologies and digital culture congress part of Barcelona’s acclaimed Sónar Festival.

Franco Trentalance

Multi award-winning and internationally-famous former pornstar, Franco Trentalance has always been kept busy with his writing, coaching and eno-gastronomic success. He published his autobiography “Ritrattare con cura” [Rehandle with Care] (2015, Ultra), the thriller “Tre giorni di buio” [Three Days of Darkness] (2016, Ultra) written with Gianluca Versace and “Il Guardiano del Parco” [The Guardian of the Park] (2017, Pendragon) written with Marco Limberti. He has worked in radio, television, theatre and cinema. As a coach, he holds conferences on how to identify, achieve and maintain success. He is the producer of Il Peccatore organic wines.


Marco Boglione

Marco Boglione was born in Turin on the 9th of May 1956. After a rapid rise in career at the Magnificio Calzificio Torinese, where, at the age of 25, he was made director of sales and marketing, in the mid-1980s he established two companies: Mototaxi, which was sold in 1999 to Poste Italiane and Football Sport Merchandise. With the latter he purchased all of Magnificio Calzificio Torinese’s estate and assets, as well as its brands Kappa, Robe di Kappa and Jesus Jeans at an auction in 1994. After the acquisition, Marco Boglione founded BasicNet on a brand new business model, officially giving birth to the first marketplace for sportswear and leisurewear in history. On November 1999 BasicNet was listed on the Italian Stock Exchange. During the years which followed, other brands joined its portfolio: K-Way, Superga, Sabelt and Briko. Currently, BasicNet Group brand products are distributed in more than 120 markets worldwide which account for aggregate sales of 740 million Euro (source: 2016 Annual Report). Marco Boglione is a “Cavaliere al Merito del Lavoro”.

Luca Barcellona

Born in Milan back in1978, Luca Barcellona is a known name in the world of modern calligraphy, thanks to his work in freelancing as a graphic and calligrapher. Although he started as a graphic and a writer, he dabbled into calligraphy in 1999, taking on lettering, from type design to letterpressing, making letters the pillar of his work. His approach consists in making a balance between the ancient art of writing and the language and tools from the digital age. It has been this method that has made him gain admiration and respect from newer generations passionate about calligraphy. For him, writing represents a way to revisit the dynamics and gestures of the human life from the past, incorporating them in the frantic routine of the day by day. His lettering has been requested from the tycoons of the fashion industry, discographic and editorial, to different museum committees. He began teaching calligraphy at the Associazione Calligrafica Italiana, in 2007, and has been in different workshops and conferences around the world (USA, Canada, Japan, Australia). His work has been exhibited in collective and single shows all through Europe and his artworks belong to the permanent collection of the Akademie der Kunst of Berlin and the Harrison Collection of the San Francisco Public Library. Since 2003, he’s become an active participant in lettering performances with the collective Rebel Ink and a theatre performance, in 2015, with the pianist Cesare Picco and the Master Dario Marchini (9 times karate champion). In 2012, he published his first monograph entitled “Take Your Pleasure Seriously”, edited by Lazy Dog Press, publishing company of which he’s also a partner.

Pedro Pina

Pedro Pina is a Portuguese-born marketer who has lived and worked outside of Portugal throughout his 20+ year career. Pedro joined Google in 2013 as Global Client Partner (MD) for Google’s Global Client and Agency Solutions Team, overseeing Google’s deep engagement with some of the biggest advertisers around the world and their respective media/creative agencies. Prior to joining Google, Pedro was EVP and Global Brands Director at McCann Worldgroup responsible for global brand strategy and marketing communications for several of McCann’s most iconic brand clients, including Coca-Cola and MasterCard. Previous roles include: CEO of Clix (Sonae/France Telecom’s ISP in Portugal), Marketing Director of PepsiCo Restaurants (later renamed Yum brands) in Sao Paulo and Miami where he was responsible for the Pizza Hut brand for Latin America, and 6 years at P&G in Lisbon and London, working as a Brand Manager for various health and beauty care brands. Pedro has a Management degree from Universidade Catolica Portuguesa and an MBA from INSEAD, Paris. Pedro is also a member of the Strategic Advisory Board of Universidade Catolica Portuguesa and a Board member of Fundacao de Serralves in Oporto.

Walter Fontana

Walter Fontana è uno sceneggiatore, scrittore, e autore tv. Ha collaborato a vari programmi comici, come Mai Dire Gol della Gialappa’s Band, in cui per quindici stagioni ha scritto per attori come Paolo Hendel, Claudio Bisio, Fabio De Luigi, Paola Cortellesi, il Mago Forest e tanti altri. Tra i programmi recenti: CCN con Saverio Raimondo e Quelli Che il Calcio, per cui lavora da tre stagioni. Per il cinema ha collaborato a soggetto e sceneggiatura di varie commedie con Aldo Giovanni e Giacomo, Ale e Franz e Angela Finocchiaro, con i quali ha anche collaborato in teatro. È anche autore di alcuni libri satirici: l'ultimo è Splendido visto da qui (Giunti, 2014), uscito anche in traduzione inglese come “Future Perfect” nel 2016.

Stefania Casciari

She graduated, with honours, in Economics, specializing in Marketing Management at the Università Commerciale Luigi Bocconi. She’s the Country Manager Italia for Pulse Advertising, leading marketing agency for the influencer. She’s had several experiences in brand management and digital, in Hamburg, where, since 2015, she’s been responsible for the development of the business on the Italian market. More recently, she’s become in charge of opening a Milan office, that will open on September.


Fabio Franchino

With fifteen years of computational design experience and extensive IT knowledge, Fabio leads TODO’s software development team from a vantage point at the crossroads of design and coding. He scouts the best software technologies to constantly expand the firm’s capabilities so we can provide cutting-edge solutions to our clients, also by optimizing internal processes with Agile management methods.

Andrea Clemente

Andrea is TODO’s managing director and has been in charge of all the business aspects of the firm since its foundation. With a strong background in communication sciences and an unshakeable pragmatic attitude, he is the go-to man when creative needs to get real, be on time, and comply with all specifications.

By integrating design thinking in his management style, he has successfully planned, managed and produced festivals, exhibitions, and special events for over a decade, starting in the world of electronic music and interaction design, and branching out into any field of interest for our clients – from botany to banking and from dolphins to electric power distribution.

The Jackal

The Jackal SRL is a video production company based in Naples, founded by Francesco Ebbasta (director and editor), Ruzzo Simone (company's actor and CEO) and Alfredo Felco (post-production manager). In 2006 the Jackal opens a Youtube channel, where original work, web-series and short films are uploaded. Since 2010 it has been part of the Ciaopeople editorial team. Today, the channel has totaled more than 100 million views. Among their many collaborations, The Jackal can boast those with Save the Children, DMAX, MTV, Giuno Innocenzi and Netflix. In the fall, the first Jackal movie will be released, Farewell Fottuti Musi Verdi, directed by Francesco Ebbasta, co-produced with Cattleya and distributed by 01 Distribution.

Alessandra Lanza

Alessandra Lanza is a trainer and marketing & communication event consultant for brands and institutional, cultural, and non profit organizations. Previously, she worked in various capacities for leading event and communication agencies, including Piano B, Input Group, and Film- master Events. Chair of the Event Commission of Assocom, the Italian Association of Communication Companies in 2009-2014, she has been jury member for the most important European event, communication and creativity awards such as the Cannes Lions and the EU Best Events Award. She is co-founder, production and communication director of the IF!Festival (Milan), Italy’s first communication and creativity festival. She is also practitioner professor of marketing and communication, with a focus on event management, at Bocconi University and at the IED, the European Design Institute, in Milan. 

Michelangelo Tagliaferri

Fondatore e Responsabile Scientifico di Accademia di Comunicazione Fondazione di Milano. Laureato in giurisprudenza e in sociologia, esperto di pianificazione territoriale partecipata, ha insegnato sociologia all’Università di Bologna e all’Università Cattolica di Milano. Dal 1972 è consulente di comunicazione per grandi agenzie di pubblicità e aziende. Si occupa di ricerca e formazione nella comunicazione per aziende ed enti pubblici. È Responsabile Comunicazione Progetto Equal (Agenzia di Cittadinanza); Consulente per le attività di Comunicazione del Dipartimento Tossicodipendenze del Comune di Milano; Consulente della Strategia di Comunicazione del Ministero della Salute; Membro del Comitato Scientifico per l’attività culturale dell’Ospedale Maggiore Policlinico di Milano, dell’Istituto Nazionale per la cura dei Tumori e dell’Istituto Neurologico Carlo Besta; Consulente di Comunicazione e per i progetti di Comunicazione dell’Istituto Superiore di Sanità; Consulente della Strategia di Comunicazione di Aifa (Agenzia del Farmaco); Consulente della Strategia di Comunicazione del MIUR; Consulente per le manifestazioni Expo Saragozza 2008 e Shangai 2010 e per la candidatura di Milano; Consulente di Comunicazione della D.G. 3 della Farnesina per l’internazionalizzazione e la promozione delle Imprese italiane all’estero; Responsabile Comunicazione del Progetto One Dream One City – Comune di Milano Expo; Responsabile Formazione del Distretto della Comunicazione della Regione Puglia; Membro del Comitato di Comunicazione per il rilancio dei Sassi di Matera; Consulente di Comunicazione per l’iniziativa europea “La Notte dei Ricercatori” in collaborazione con l’Università di Ferrara e il Consorzio aster della Regione Emilia Romagna; Responsabile Comunicazione del partito della Rosa Bianca per la campagna dell’On. Savino Pezzotta; Responsabile dei processi di innovazione di Datamonitor – Roma; Consulenza per la Comunicazione e le Ricerche legate alla Comunicazione del Comune di Roma e del sindaco Alemanno; Consulente per le attività di Comunicazione del Presidente della Regione Campania; Consulente per le attività di Comunicazione della società Spin Web per l’applicazione della tecnologia digitale alla comunicazione politica.

Andrea Trimarchi & Simone Farresin

Andrea Trimarchi (1983) and Simone Farresin (1980) are Studio Formafantasma, an Italian designers duo based in Amsterdam, The Netherlands.

Their interest in product design developed on the IM master course at Design Academy Eindhoven, where they graduated in July 2009. Since then, Formafantasma has developed a coherent body of work characterised by experimental material investigations and explored issues such as the relationship between tradition and local culture, critical approaches to sustainability and the significance of objects as cultural conduits.

In perceiving their role as a bridge between craft, industry, object and user, they are interested in forging links between their research-based practice and a wider design industry. As a result, works by Studio Formafantasma have been commissioned by a variety of partners including Fendi, Max Mara - Sportmax, Hermès, Droog, Nodus rug, J&L Lobmeyr, Gallery Giustini - Stagetti/Galleria O. Roma, Gallery Libby Sellers, Established and Sons, Lexus and Flos. Whether designing for a client or investigating alternative applications of materials, Studio Formafantasma apply the same rigorous attention to context, process and detail to every project they undertake. The added nuance for the duo is that they do so with an eye to the historical, political and social forces that have shaped their environments.

Their work has been presented and published internationally and museums such as New York's MoMA, London’s Victoria and Albert, New York's Metropolitan Museum, the Chicago Art Institute, the TextielMuseum in Tilburg, the Stedelijk’s-Hertogenbosch, MUDAC Lausanne, the Mint Museum of Craft and Design in North Carolina and the MAK Museum in Vienna have all acquired Formafantasma’s designs for their permanent collections. In March 2011 Paola Antonelli of the Museum of Modern Art in New York and esteemed design critic Alice Rawsthorn listed their studio amongst a handful of practices that would shape the future of design.

Andrea and Simone are lecturing and heading workshops in various Universities and Institutions. Currently they are teaching at the ‘Well Being’ and 'Contextual Design' Departments of the Design Academy Eindhoven. Since October 2016, they are at the head of the Design bachelor at MADE Program in Siracusa, Italy.

Stefania Micaela Vitulli

Communication consultant and journalist. She’s a Professor of the Business Communication and Economics and Management of the Communication in Advertising at the Università Cattolica del Sacro Cuore; also teaching a Master in Corporate Communication, as a Senior Tutor and Professor, at the same university. She’s a part of the staff of LabCom, laboratory in charge of the research about Company Communication. Her primary research area is green communication.

Stefano Salvini

Stefano started his career in 1998, working in the traditional animation industry while studying Computer Engineering and then Science of Media and Communication at University of Tor Vergata in Rome. After a relatively brief Italian stint with VFX house Proxima and major broadcast channel Rai Sat Cinema World, Stefano moved to London in 2006 to go full steam ahead with his professional VFX career. Independent Film was the first production house he worked with as Associate Producer to then move to Jellyfish Pictures as VFX Producer. 

He joined MPC in 2009 as 3D Production Coordinator/VFX Line Producer and shortly after was promoted to 3D Production Manager, where he worked on many world-class, award-winning projects. 

The 3D department merged in 2016 with Design forming an incredibly powerful and talented team of about 80 artists and after managing the 3D department for few years, Stefano is now looking after both sides being Operational Head of CG and Design at MPC Advertising - London.

Graziana Pasqualotto

Graziana è uno dei Managing Director più autorevoli del mercato Media. Si è formata nel mondo delle agenzie creative e successivamente è stata tra i fondatori - esattamente vent’anni fa - di OMD, agenzia che ha portato al successo come direttore generale. Il mix di esperienza maturata nelle agenzie creative e media le ha sempre consentito di unire tecnica e creatività e di progettare campagne di successo, in grado di raggiungere risultati concreti. Sotto la sua guida negli ultimi anni OMD ha vinto numerosi premi locali e internazionali, tra i quali due bronzi ai Cannes Lions nel 2016. Nel 2017 Graziana è stata membro della giuria del Festival di Cannes per la categoria Media e ha condiviso, con il resto del network OMD, la vittoria del premio più ambito della kermesse: il Cannes Lions 2017 Media Network of the year.

Sergio Spaccavento

Creative Director in advertising, radio writer (ZOO on Radio 105 and Programmone on Radio 2), TV writer (Gialappa’s, MTV’s Mario, Infinity’s Mariottide, etc.), cinema screenwriter (Italiano Medio [Average Italian], Omicidio all’Italiana [Murder Italian-Style]), university professor and international speaker, but before all else, a storyteller.

Stuart Hardy

Stuart describes himself as a ‘Human Engineer’, and was recently cited at the Cannes Creative Festival as one of the top 100 Creative Influencers in the World. He is Director Executive Education at the Berlin School of Creative Leadership. His primary focus is to ensure that the latest thinking and innovations from high performance business are integrated into Berlin School’s creative development programs. Stuart‘s career has been a pursuit of excellence since he trained as a teacher. He studied Creative Arts at University and has been at the forefront of international people development for over 25 years. Stuart was a pioneer in the introduction of ‘Experiential Learning’ across Europe in the 1990s. His particular skills lie in his ability to engineer group emotions on a corporate scale. Stuart has a vast client background, having worked with a broad spectrum of Fortune 500 companies, generating unique perspectives on the challenges faced by today's creative leaders.

Federico Pepe

Federico Pepe was born in 1976 and lives and works in Milan. A unique figure in the Italian cultural and artistic landscape, he moves nimbly and with unswerving aesthetic consistency between different forms of expression as an ad man, artist, graphic designer, designer and videomaker.

He is executive creative director of multinational communication agency DLVBBDO.

In 2006, he set up Le Dictateur, a publishing project and independent exhibition space in Via Paisiello 6 in Milan, and has curated its publishing and artistic programme for over 10 years.

His works and projects have been shown at the MOMA Library and Family Business in New York, at TATE MODERN in London, and at the Palais de Tokyo in Paris.

Over the years he has collaborated with famous artists including Maurizio Cattelan, Pierpaolo Ferrari, Nico Vascellari and Jacopo Benassi, as well as with designers like Patricia Urquiola, with whom he has created two collections (CREDENZA 2016, MISCREDENZA 2017).

He has worked as a designer for brands including EDITIONS MILANO, CC TAPIS, FRETTE and SELETTI.

Samuele Franzini

Founder of Souldesigner Hybrid Design Studio and SWARM Hybrid Design Lab & Hackademy, he began his arts training in the world of fashion before focusing on different forms of directing and storytelling. Since the early days of the Internet, he has worked on projects and creative strategies in the digital and technology fields. Since the foundation of Souldesigner, he has focused on interaction experience and media design. Since 2015, he has been a lecturer of Interaction Design at the New Academy of Fine Arts (NABA) in Milan |

Nima Gazestani

Interaction Designer and real-time 3D Developer at Souldesigner. He was previously Director of the 1st Level Master’s Course in Interaction Design at the Domus Academy in Milan. After graduating from the University of Genoa in Architecture, he began to collaborate as a freelance on various projects, expanding his knowledge and experience in different fields of design, focusing his attention on process - dynamic and flexible - and on the manipulation of digital environments. In 2008, his interest for emerging technology and prototyping software led him to the Master’s programme in Digital Environment Design at NABA, where he took part in the development of interactive installations and digital set design for theatre performances, exploring the boundaries between art and design. In 2009, he undertook a course at NABA where he specialised in 3D in real-time and in video compositing, OpenSource and Creative Commons design methodology, hardware prototype development and software programming with TouchDesigner, Processing and Arduino, alongside an in-depth development of other technical areas for the production and use of interaction design and digital art solutions. He developed various consultancy projects in the fields of design and new technology, creating displays, spaces and digital directing along with other interactive solutions, in collaboration with design projects and various institutions. Since 2012, he has worked in training and as Academic Advisor at Domus Academy, where he previously held the role of Course Leader in the Master’s in Interaction Design, collaborating in the creation of various projects between design and design research and establishing collaborative relationships with professional studies and important national and international agencies (Cisco, Condé Nast, Elica, Fisher Price, Park Hyatt, Re-Power, WEGA, Fondazione CRT, etc..).

Marco Miscioscia

Business Developer & Sr. Media Creative of Souldesigner Hybrid Design Studio. Over eight years of experience in concept development and creative direction of digital for physical space. He has worked at iO Agency, UM London, onedotzero, and Interaction Factory, delivering projects for O2, Sony, Mastercard Worldwide, Fiat, Chanel, Porsche, Nickelodeon, etc. Co-Founder of Swarm, Eclectic Collective and Beato Bigote. He has always harboured an enormous interest for the digital arts in all its expressions and applications.

Giulia Brugnoli

26 years for 1.58 m high, Giulia is a small copy. She graduate first in Communication Sciences and then in Advertising and Creative Creativity; after graduating from the University and having her first job experience in an advertising agency in Parma, she came to Milan to attend the Master of Copywriting of the Accademia di Comunicazione. Not even the time to finish the last soccer game and is already in J. Walter Thompson, where he still works. As a communicator, she works unabated at her most ambitious project: to be able to explain to her grandmother what it means to do the Copywriter.

Silvia Biraghi

Ph.D., she’s been a researcher of Economy and Business Management at the Università Cattolica del Sacro Cuore since 2016, and an associate research at LABCOM (Laboratory for the Research on Business Communication), since 2010. Throughout her research activity, she has investigated the dimensions and relationships dynamics that connect the various stakeholders, involved in consumer and production processes, thanks to a qualitative research look, strongly anchored in the business and socio-cultural context. She is involved in academic research projects, nationally and internationally, and in several training and consulting activities for start-up networks, in other words, activities that concern the development of consumer insights and trend identification. She teaches Corporate Communication and Branding. She’s a coordinator of the International Postgraduate Master in Corporate Communication.


Francesco Guerrera

Art director, maker by profession, photographer and calligrapher out of passion. Since 1999, he has worked in some of the most important international agencies - Saatchi&Saatchi, DDB, Arnold Worldwide - before becoming Creative Director at Armando Testa and then Executive Creative Director at TBWA Italia, where he worked until 2015. Today, he is a partner of Le Balene, with which he also founded Acqua su Marte in 2015.

Emanuele Nenna

Born in Milan, class of 1973, working in Communication since 1995. After his debut as a copywriter, he was the Chief Executive Officer and partner of various international organisations (Nurun, Tribal DDB, Rapp Collins). In 2008, he and two partners founded Now Available, the first neutral advertising agency in Italy. He is currently Chief Executive and Co-Founder of the independent agency The Big Now (with offices in Milan, Rome and Accra in Ghana), and Co-Founder of IF! Italians Festival, the first Italian creative festival organised with the Art Director’s Club Italiano and Co-Founder & Managing Director of, an innovative startup dedicated to the online sale of wine. Already Vice President under Marco Testa, in December 2016, he was elected President of ASSOCOM for the next three-year period. Nenna is the author of two books: “Not Available. L’agenzia di comunicazione ideale: come dovrebbe essere e perché non c’è” (2007) [Not Available. The Ideal Communication Agency: how it should be and why it doesn't exist] and “La coppia creativa sono in quattro. Sessant’anni dopo Bill Bernbach, art e copy non bastano più” (2012) [The Creative Couple are in Four. Sixty years after Bill Bernbach, art and copywriting are no longer enough]. In January 2013, the international version of his second volume was released with the title “Creative 4Cast. A new solution for the future of advertising”.

Rossella Gambetti

Ph.D., she’s a researcher of Economics and Business Management at the l’Università Cattolica del Sacro Cuore, where she is a member of the executive committee at LABCOM (Laboratory for the Research on Business Communication), and Executive Director of the International Postgraduate Master in Corporate Communication, also teaching Corporate Communication and Brand Management. Her main research areas, with a qualitative approach of interpretation, concern: 1) the emerging trends in corporate communication that foster the stakeholder engagement; 2) the brand-consumer relationship according to a multidisciplinary perspective; 3) the consumer culture trends and their influence in the communication processes that happen between consumers, the company and the society. Her research and training activities are carried out in partnership with companies and with innovative start-up incubators and accelerators, geared towards identifying trends and consumer insights.

Davide Boscacci

After a long history in JWT where he worked as Executive Creative Director for local and international clients, since 2013, Davide has worked in Leo Bunett as Group Creative Director on FCA's global account for Fiat, Jeep, Dodge and Chrysler. Assocom Advisor, already Vice President of the Art Directors Club and Co-Founder of IF!, his work has been recognised at the main Italian and international festivals including Cannes, D&AD, Clio, NY Festival, Epica, Eurobest and ADCI. He has been recognised at many festivals including Cannes, D&AD, Eurobest and, without a doubt, ADCI.

Andrea Stillacci

After a 12 year career in Italy, in 2002 he arrived at JWT London as Global Creative Director for Unilever. In 2004, he was in France as the Vice President and Creative Director of JWT Paris and in 2006, he was President and Creative Director of Grey Paris. In both cases, the 2 agencies were the most award-winning French agencies at Cannes. In 2010, he founded the 100% independent agency Herezie. Nearly 7 years after, Herezie became the No. 1 Independent Group in France with 140 people and clients including Amazon, Henkel, Unilever, Barilla, Toyota, and Coca Cola. In 2015, Herezie was the most award-winning independent agency in France and in 2016, it was voted Best Independent Group in France.

Nicola Lampugnani

Nicola Lampugnani, '77, is Brand & Creative Senior Director of Discovery Italiy. He's from TBWA, starting from 2010 as Creative Executive Director then, from 2015, as Chief Creative Officer.

Lampugnani has a lot of experiences in the advertising world, he started as copywriter in DLV BBDO and DDB. After that he arrive in Armando Testa as Creative Vice Director.

Marco Mancuso

A critic, curator, professor and independent publisher who focuses his research on the impact of technology and science on art, design and modern culture. Founder and Executive Director since 2005 of the Digicult platform, of Digimag Journal and of the Digicult Editions publishing house, he has taught New Media Art for more than a decade at NABA and IED in Milan, Publishing Systems for Art at the Accademia di Belle Arti di Carrara in Bergamo, and is a visiting lecturer at the RUFA in Rome.

Shuvo Saha

Shuvo is Director of Google's Digital Academy. He runs a team dedicated to lifting digital capabilities at
Google's customers, and supporting them with their digital transformation. He has 21 years experience in
marketing, sales, digital media & education. He's worked in local and international brand management at
Procter & Gamble, strategy consulting at Oxford Strategic Marketing, leading Google Sales teams working
with the Consumer Goods industry and started the Digital Academy in 2014.
As well as being an occasional ceroc dancer, he's also got two boys who he can never, ever beat at tennis.
He's a trustee for two educational charities, and spends far too much time curating his Spotify playlists.

Paola Marazzini

Paola Marazzini is Agency & Strategic Clients Director of Google Italy.
Since 2007, she manages for Google a team with business responsibility from the entire ecosystem of the major Media, Creative and Independent Agencies, and since 2016 she's also the leader of a digital advisory task force for some top clients. Paola coordinates the activities of digital evangelization with particular focus on Universities and associations of the ADV world.
Previously she worked, for 15 years, in Publitalia '80, Mediaset Group's concessionaire, first serving as Agent Sales Manager for analog TV, then as Sales Director of Publitalia on line and since 2003 as Sales Manager in the Digital Television Area Terrestrial. Graduated in Law and with a Master in Retail Management Paola started her professional career in Nielsen as an account on FMCG customers.

Monica Lazzarotto

After an 'integrated' past of economics, I worked in publicity dealers, local television and collaborations various newspapers. 10 years ago, founded, together with Cecilia Ungania,, videomagazines on communication marketing and average. It is also at work, for an innovative project, for which 'Scammers' still does not let anything leap, unless it is synergistic the Youmark.

Gabriele Caeti

Creative Director in We Are Social, born in Palermo in 1984. From a young age, he realised he was creatively-gifted and attracted by strategic approach. He enrolled in Engineering, but once he realised that Engineering and Creativity did not mix well, he moved to Milan to attend a Master's course in Copywriting. Shortly afterwards, he began work at TBWA and then at Young and Rubicam, before moving to We Are Social where today, he is head of the creative department where he manages the team, strategy and creativity.

Bruno Tecci

Working at We Are Social for three years. I'm in charge of the agency's strategy department and vision. Marketing, Communication and Cilent Distribution Consultant. Ally to Research & Insight colleagues. Sparring partner for creative talents and editors. Account support. My adventure as a strategic planner began in TBWA more than a decade ago, and continued in Publicis. During this time I turned my hand to nearly every product category, except - thankfully - the tobacco industry. As a lover of the mountains, outdoor sport and travelling, I often seek to combine these activities.

Matteo Starri

7 years at We Are Social, previously in London, now in Milan. I am responsible for the study and implementing measurement framework in line with business goals, as well as those of marketing and communication of the brands we work with, in addition to the preliminary study phase in support of the Strategy Experience team on global, regional and local activities of brands in the biggest part of the industries our brands control. FMCG, Sport and Entertainment are the most important industries, thanks to the work on brands like Coca Cola, Barilla, Lavazza, Nestlé, Heineken, adidas, Sky, Netflix and Disney.

Alessandro Sciarpelletti

I’m a Roman who moved to Milan, my career began in classic advertising but was soon after ruined by my passion for new and alternative media. Today, after 10 years and after having discovered the fun in mixing the logic of advertising with the possibilities offered by new media, I find myself managing the new creative department of We Are Social. The objective is simple (and extremely complicated): get Brands to tell stories that people find interesting. During my career I have had the pleasure of working for clients like FCA, BMW, Ceres, Netflix, Lavazza, Vodafone, Samsung, Campari and various others, as well as the honour of having received recognition in the most important national and international creative festivals including Cannes Lion, Eurobest, D&D and ADCI.

Pietro Zambetti

A Bergamasque in Milan, working for We Are Social for the past 4 years, Account Director, digital and new media lover. Over 7 years of experience in digital marketing focusing on brands in different categories, both national and international. Hyper-kinetic and fanatic about sport, he has always had a great love for team work. At 25 years old, having finished his studies in Marketing and Communication, he began his agency work that took him, from a year’s experience in Australia, through various organisations until he arrived at We Are Social where today, he manages a client services team and takes care of consultancy and strategy, guiding various brands - including Samsung, Juventus, adidas and Mars Italia - in the digital world and helping them to achieve their goals.

Paolo Rigamonti

Architect, he lives and works in Milan, the city where he was born in 1963. Founder of Limiteazero, a design firm working at the intersection between exhibition and interaction design, data visualization, computational and graphic design. Limiteazero has worked with clients such as Toshiba, National Geographic, Alberto Aspesi, Blackberry, Enel, TIM, Eataly.

Their projects have been exhibited in many important events both in Italy and abroad. He also teaches “design scenarios and new technologies” at the Politecnico of Milan, and “data visualization” at NABA Nuova Accademia di Belle Arti di Milano. Paolo has been also Creative Director of Mixedmedia, electronic culture festival held at Hangar Bicocca in Milan.

Sébastien Bratières

Sébastien is Director of AI at Translated, the online professional translation platform, where he leads AI engineering efforts. Translated is part of the startup district and venture fund Pi Campus, in Rome, Italy, where he also is the professor for AI and AI related training programmes at Pi School – The School of Creative Entrepreneurship. Moving on to machine learning and AI applications more broadly, he took a PhD in
probabilistic machine learning with Zoubin Ghahramani at the University of Cambridge, UK, which he is finishing these days. This is the topic area where his path crosses the Advertising world, while everyone is debating the integration of technology, the alignment of technology and creativity, programmatic, Data driven organizations and creative solutions based on technological advancement.

Jamshid Alamuti

Jamshid Alamuti is known as a disruptor, a passionate people development expert, and a transformation strategist.
His rare ability to bring diverse group of individuals together supports his unique concepts to wed technology and creativity, using innovation, entrepreneurship and leadership as platforms and vehicles for this journey. Jamshid Alamuti has an extensive and diverse track record, adding value to every project he gets involved in. After his early activities in music industry, his time in Art Colleague and travelling Europe and North Africa as a choreographer, Jamshid started his corporate life as the global Head of gedas Academy, and serviced subsidiaries worldwide, developing junior and senior management of VW Group that was later acquired by Telekom Training. His focus was on methodology development in sales, project management, change management and pre-sales consulting. His next responsibilities and challenges, in leading organizations such as Neuland Academy for Leadership, Frankfurter Allgemeine Business School or Berlin School of Creative Leadership, to name a few, remained all in the higher education sector as his focused remained on Entrepreneurship and how to use creativity and technology to design programs.

Paolo Troilo

Paolo Troilo  was born in Taranto in 1972 from Antonio and Lucia Troilo.

He studied Architecture and Modern Literature at the Florence University, then in Rome at the European Institute of Design.  He doesn’t conclude any of the above-mentioned courses.

From 1997 to 2009 he worked for several international advertising agencies (Saatchi & Saatchi, Arnold Worldwide) as Art Director first, then as Creative Director.

He won the most prestigious international awards in the industry, and in 2007 he wins the Grand Prix of the ADCI, together with Alessandro Sabini.

In that year Monsieur Jaques Seguela said of them: “I love these guys. they know that money has no ideas. Only ideas make money”.

In 2009 he leaves the advertising to follow his passion for the painting.

Self-taught artist. He started drawing by pencil at the age of 4, and never stopped.

In April 2005 parallel to the advertising career, he started his career as professional artist, and for a distraction (he forgot to buy brushes) he then starts painting with his fingers, the powerful figurative results of his finger-painting technique can be considered unique in the world.

Troilo dips his fingertips directly into jars of acrylic, black and ivory, and spreading color, definitely abandoning the “tools of art”.

In 2011 he was selected for the 54th Biennale di Venezia.

His works have been displayed in Milan, Rome, Florence, Madrid, Paris, Singapore, San Francisco, Istanbul, Tel Aviv, Los Angeles.

He lives and works both in Milan and in Palermo, he is Antonio and Brio Caterina’s father.

Igor Sibaldi

Philosopher, writer, philologist, theology scholar and theatre director. Since 1997, he has regularly held conferences and seminars in Italy and abroad on arguments of mythology, exegesis and depth psychology. He has a long-standing interest in angelology, which he sees as a form of psychology. In the ‘80s and ‘90s, he translated various works of Russian literature (in particular novels and stories by Tolstoy), dedicating monographs and introductory essays to them. Afterwards, he translated the Gospel of John from Ancient Greek in the book “Il codice segreto del Vangelo” [The Secret Code of the Gospel], and part of Genesis from Ancient Hebrew in the book "Il volume della Creazione” [The Book of Creation]. Some of his bestsellers include: “I maestri invisibili” [The Invisible Masters], “Il libro degli Angeli” [The Book of the Angels], “I confini del mondo” [The Borders of the World] and “Il mondo dei desideri” [The World of Desires]. His new book, published by Mondadori, is titled “Il coraggio di essere idiota: la felicità secondo Dostoevskij” [The Courage to be Stupid: happiness according to Dostoyevsky].

Paolo Ferrarini

Passionate about cultural innovation, after a Master Degree in contemporary arts at Università di Bologna he has practiced trend research for more than 15 years in Milan at Future Concept Lab. Today he lives in Rome and teaches on a regular basis at Università di Bologna and IstitutoMarangoni. He is a lecturer at Domus Academy, Central Saint Martins UAL London, Creative Academy, SDA Bocconi and IULM. Since 2009 he is Italian editor for Cool Hunting. He also wrote for Vogue Italia, Vogue Talents, Marie Claire, Huffington Post, Vodemosti. At Studiolabo he edits content and takes care of Fuorisalone Magazine. He is part of the scientific committees of Milano Design Award and Brera Design Days.

And all of the above are just an excuse to read many books, take lots of photos, travel all over the world and listen to amazing stories.


Frederik Andersen

Frederik is the Chief Officer of Strategy and Operations at VICE Media Denmark.

He crosses traditional boundaries of marketing and design to redefine the way businesses engage their audiences.

For nearly 20 years, Frederik has helped some of the world’s most influential brands achieve creative excellence through a clear and authentic voice and brilliant storytelling.

Previously located in London and New York as Executive Creative Director of Story Worldwide, in charge of developing content based always-on campaigns and brand narrative.

Ensuring high-quality work for all aspects of the audience experience, messaging, and digital engagements for brands such as Lexus, Faberge, JoMalone, Unilever, Finlandia, Cisco and Google.

Now focusing on implementing the VICE range of services in the scandinavian territories.


Davide Gomba

A maker from Turin. He began with video and experimenting with audiovisuals, and at one point built himself an open-source audio/video controller using an Arduino board. This was in 2009. He began collaborating with Arduino, first as a freelancer and then with the Officine Arduino agency (now Officine Innesto). He runs the blog, online store, holds workshops all over the world (from the Sassi di Matera to Singapore, via Copenhagen) and promotes open design culture and digital modelling and fabrication. He actively participated in the creation of Italy’s first Fab Lab at the “Stazione Futuro” [Future Station] exhibition at La Triennale di Milano, designed by his mentor, Massimo Banzi with the eclectic Riccardo Luna. After the Fab Lab closed, with the help of Banzi and Arduino, he fought to extend the Fablab Italia experience in the new Fablab Torino at Toolbox Coworking. This was the start of 2012 and there were two Fab Labs in Italy, one in Turin and the other in Salerno. In a few years there would be little fewer than 80. Since the end of 2014 and the start of 2015, with the DigifabTURINg project in collaboration with research group Co-de-iT and the support of COMAU, he launched a productive experiment for the use of anthropomorphic robot arms in various fields, from rapid prototyping to experiments with materials with mushrooms and bacteria. [2] Again between 2014-15, another collaboration was put into production, this time with Toolbox Coworking and Arduino LLC and the support of the Comune of Turin and various manufacturers of applications and domestic suppliers: Casa Jasmina, a project of experiment and conversation on IoT in domestic settings, whose objective is to give regular people first-hand experience of open design and the Internet of Things through renting an apartment, which also acts as a place to host residencies. The project is overseen by the writer of Fantascienza Texano, Bruce Sterling. [3] Davide Gomba and the Officine team have given various lectures on Physical Computing, on the world of makers and rural development, and last but not least, on the RuralHack experience alongside RuralHub. [4] Since 2013, they have hosted activities for one of the first Italian training experiences in the field of makers for children, Fablabforkids.

Gaetano Grizzanti

Brand Advisor and Business Identity Consultant, Gaetano Grizzanti is the Italian point of reference for brand culture in Italy. “Brand” and “Make” expert, lecturer since 1987 and speaker at conventions in the sector, Grizzanti revolutionised the technical paradigms and the approach to the discipline, contributing to the success of modern brand identity. In 2011, he wrote his first book on Brand Identity in Italy, published by Fausto Lupetti Editore, entitled “Brand Identikit – Trasformare un marchio in una marca” [Brand Identikit - Transform a Mark into a Brand], today a bestseller in its third edition. Expert at the Court of Milan in the trademarks category and member of the Council of Superbrands, Grizzanti was a member of the Governing Council of AIAP (Italian Association for Visual Communication Design) from 2009 to 2012. A member of the Ordine dei Giornalisti, Grizzanti writes articles for Sole 24 Ore’s management magazine and since 2005, has published Italy's first column on Brand Identity in the magazine Mediaforum. He is the Editor-in-Chief of, the Italian magazine on Brand Identity. In 1986, he started Univisual in Milan, a company specialised in brand strategy and designing identity systems, working for Italian and international brands, including: ABI-Bancomat; Banca Popolare di Milano; Bauli; Bayer; Casa Modena; Cassa di Risparmio di Asti; Comune di Milano; Grandi Navi Veloci; Imetec; Mondadori; Pampers; Salmoiraghi & Viganò; Telecom Italia and UniCredit. Univisual projects are cited in several international publications and have received major awards in the sector, such as: Grand Prix Brand Identity; ADC Gold Award; Targa d’Oro; Mediastars; Premio Agorà; MediaKey and a nomination for the Compasso d’Oro.

Cristiano Spadavecchia

Born in Alessandria, he started out in Luigi Piccatto’s studio, whose career spans cinema, comics, advertising and illustration. Cartoonist for Magico Vento [Magic Wind] and Brendon for Sergio Bonelli Editore publishing house. Storyboard artist of the films "A/R Andata e Ritorno" [Round Trip], "L'uomo che Rubò la Gioconda" [The Man Who Stole the Mona Lisa], "Melissa P", "La Solitudine dei Numeri Primi" [The Solitude of Prime Numbers], "L'Industriale" [The Industrialist], "Passione Sinistra" [Sinister Passion], "Io Che Amo Solo Te" [I Who Love Only You]. Writer of the Khor mini series published by Star Comics, and of Un Appartamento a Torino [An Apartment in Turin]. For years he has taught in schools of various kinds and levels, at the Scuola di Fumetto in Asti, at the Scuola Internazionale di Comics in Turin, at the CSC in Rome, and at the Scuola Holden in Turin. He is currently working on the designs for the new character created by Claudio Chiaverotti, Morgan Lost, and on the special colour edition of Brendo, again for Bonelli Editore.


Fabio Timpanaro

Taurus with a Sagittarius ascendant and Scorpio in the houses, Fabio Timpanaro is an italian creative retoucher and digital artist.
Born in Torino, raised in Sicily, trained in Helsinki and adopted by Rome, despite of his traditional graphic designer and art director education, he’s well known as a Photoshop passionate and expert both for his works, featured in international magazines and websites and his speeches and workshops on digital imaging.
He currently runs Adobe Photoshop classes as an instructor at Accademia delle Arti e Nuove Tecnologie, Rome and collaborates with Fotolia Italia writing articles and tutorials for their official blog. He has been working for such clients as Sony/BMG, Food and Agriculture Organization of The United Nations, Mercedes, RCS Libri/Fabbri Editore, Rizzoli, Garzanti, Zanichelli, Mondadori, Rai Eri, Nuclear Blast, The World of Dot, SuperEgg, Saatchi & Saatchi and many others.

Lorenzo Petrantoni

Lorenzo Petrantoni  was born in Genoa in 1970. After studying graphic arts in Milan, he moved to France to work as a Press Art Director at Young&Rubicam. After his return to Italy, he went on to work with some of the greatest communication agencies. He then took some distance from the advertising world in order to fully dedicate his time to his illustrating career. His passion for graphic design and his fascination for the 18th century combine in his illustrations. He uses images from textbooks and dictionaries dating back to that period which he discovered while browsing booksellers. His are profoundly unique illustrations, which give life back to words, events and characters that would otherwise be forgotten. Lorenzo Petrantoni collaborated with prestigious brands (Coca Cola, Swatch) and international magazines (The New York Times, Newsweek), exhibiting his works in prestigious exhibitions in the world.

Francesca Vecchioni

She's a media and language expert on Lgbt and Civil Rights, is chairman of Diversity, a nonprofit organization dedicated to promoting LGBTI's social inclusion and well-being through training, monitoring, counseling and advocacy.
He chairs the Diversity Media Awards, devoted to the correct representation of Lgbt topics and people in the media, and is the creator of the Diversity Brand Awards, which reward companies and brands that are considered more inclusive by consumers and consumers.

Gina Ridenti

In 1997 she moved from Rome to Milan, and began working as a copywriter in Young & Rubicam. Go to Verb DDB, then go back to Y & R. In 2000 he joined TBWA. In 2008 she became Creative Director, and for four years she followed McDonald's. In 2012 she leaves the ketchup pond and works mainly on Eni Gas & Light, followed by the creative direction of European co-ordination. From 2015, it follows every paw and every step of the customer Eni. In 2016, he takes the creative direction of the headquarters in Rome. In July 2017 - the other day, in practice - becomes the Group Executive Creative Director of TBWA \ Italia, a responsibility that shares gaily with Hugo Gallardo. 20 years of réclame. Time flies when you have fun.

Chiara Reali

Chiara Reali, psychologist, is Head of Research for Diversity, the promoter of Diversity Media Awards founded by Francesca Vecchioni. He co-ordinated the project Things Changes, an Italian affiliate of the IT Gets Better Project, and wrote issues of LGBT for Wired Italia.

Andrea Lombardi

Andrea Lombardi currently holds the position of Media & Distribution Director in We Are Social Italia.

Working in synergy with the agency's strategic, creative and editorial department, he plan and formulate the most effective distribution strategies with the aim of maximizing the performance of communication activities designed for customers.

In the past, he has held the position of Account Director coordinating activities for Discovery Italia, Chicco, Pavesi-Barilla, Campari Group, Bel Italia.

Casa Surace

We're from the south. We take out [usciamo] videos. CASA SURACE is a Neapolitan factoru and a production house, born in 2015, but, above all, it’s an enlarged family of one and a half million fans.A lifetime of friendship which started back when they were flatmates and just looking for fun ways to pass the time. At a threshold, when they turned 30 years old, they started to take it seriously. Dismantling stereotypes of the life of the small towns, their behaviour, the relationship between outcast students, culinary habits, all mixed and reworked in sketches and ironic videos that have given birth to a real social online community, that responds very well and in a very active way, whether they are recipes or social experiments, it doesn’t matters, because what’s important is to the important thing is to work (be) together. Casa Surace's work is inspired by the world of cinema and theatre, but also, and above all, by the new languages ​​that are in perpetual mutation, while maintaining the right amount of spontaneity and fun. Today, Casa Surace has more than 260 million views on Facebook and YouTube, and has collaborated with the most important national and international brands, increasingly interested in new forms of online collaboration. After 150 videos, the guys at Casa Surace continue to eat all together.

Silvia Rubino

She’s an Italian actress from Milan, where she also lives. After being a gymnast until the age of 16, competing at national level, she started studying acting and reciting with the English acting teacher, Simon Furness, who introduced her to the Sanford Meisner's technique and acting in the English language. While she was graduating from Political Science at the Università di Pavia, she continued to study acting in London at The Actors Temple school, where she followed Tom Radcliffe's lessons, Sanford Meisner’s disciple. She deepens her knowledge with others such as Guido Ceronetti, Michael Rodgers, Silvio Soldini, Giuseppe Battiston, Cesar Brie and Juan Carlos Corazza, in Madrid. She starts working on television as a hostess of RANDOM, aired on Raidue, directed by Andrea Fantonelli; subsequently, among other work experiences, she co-stared at the sit-com "Brian O'Brian", produced by the Disney Channel Italia; she played in Dario Silver's film, “La Terza Madre”; she started in an episode of the protagonist of the episode in “Distretto di Polizia 9” and “La Squadra Mobile 2”, and more recently in "The Comedians", a TV series produced by Sky TV and "Alex & Co.", by Disney Channel Italia. In 2017, she co-starred in the sketch comedy series "My name is Pippo" produced by Taodue for Mediaset.In the theater, among other performances, she plays in “La guerra di Kurukshetra” with the direction of Giorgio Barberio Corsetti, in “Arlecchino racconta” by Stefano de Luca at the Piccolo Teatro di Milano, and in "Anna Politkovskaya: ad Memoriam ", directed by Raco Salvino, "Call of Duty ", directed by Manuel Renga," Cello Daddy "directed by Silvia Giulia Mendola.She has starred in several short films, and web series, including “I dialoghi del Male”, produced by Brandon Box, directed by Guido Geminiani. She is currently working in two contemporary plays that will be billboard for the next season in Milan.

Gaia Barison

29, Art Director. When she saw "What Women Want" she thought if advertising meant going through the day between photos, colors and music ... it had to be a beautiful job! So she decided she wanted to do it. She graduated in Design of Communication at the Politecnico di Milano and then she started his career with creativity and motion graphics in Antiorario Video, a small reality that still leads to the heart where some wonderful people have introduced it to this craft. After about six months he came to Leo Burnett, where he became Art Director; from May 2016 he is in Alkemy _digital enebler where, next to his copy, he deals with projects ranging from ATV to social, through banners and digital declinations. She never changed his mind: still think this is a beautiful job.

Matteo Bellizzi

Student of the school for Daniele Segre's “I cammelli” [The Camels] documentary makers, he has been active in the film industry since 1997. He graduated in Modern Literature (Film Criticism). Starting out as an operator for English news agency WTN, he made his directing debut in 2000 with the short film “Filari di Vite” [Lines of Lives], achieving his first festival recognitions (Torino Film Festival - Premio Spazio Torino, Festival del Cinema Indipendente di Milano, Festival Sentiero Corto di Domodossola). In 2003, he directed the documentary “Sorriso amaro” [Bitter smile] with which he participated in the 60th Venice Film Festival’s “Nuovi Territori” [New Territories] exhibition. In the same year, it was the only Italian documentary to be selected at the Documentary Fortnight exposition at the MoMA in New York. The film received numerous invites to international festivals (Festival dei Popoli di Firenze, 11th Italian Filmfest London, Prix Italia, Premio Libero Bizzarri) and received the Premio CMCA/RAI at the Mediterranean Documentary and News Reporting Festival. Again in 2003, “Sorriso amaro” was shown in Italy by Rai 3 for the Doc3 Cycle. He is one of the founding partners of the production company DOC IN PROGRESS and began the web series project THE AMP - Art & Meditation Project, a tale of the relationship between works of art and museum visitors (in 2014 it was awarded Best Video at the “Heritage in Motion” festival in Glasgow). In 2010, he created the DOCUSOUND ( project and produced radio documentaries for the web and national radio channels. With Docusound, he also received numerous international distinctions, participating in the same year in the Prix Europa in Berlin and Power to the Pixel in London. His radio documentary “Il futuro visto da qui” [The future seen from here] received the award for Best Audiodocumentary at the Bellaria Film Festival 2011. In 2012, he supervised the creation of the webseries RADIOFERRANTE, the first example of web radio in a juvenile detention centre. In 2015, he made the documentary “A SUD DI PAVESE” [South of Pavese] (produced by Stefilm with contribution from the Doc Film Fund of the Piedmont Region), a documentary-journey around the work of Cesare Pavese. The documentary was selected in the Italian competition at the 33rd Torino Film Festival and for the short-list for the David di Donatello 2016 prize. He is one of the founders of the “Bottega Miller” collective ( where he creates business narratives and Visual Storytelling for the web.

Serena Di Bruno

She loves comics, especially Japanese manga, loves to cook and entertain friends at dinner, pretends to follow a Brazilian Jiu-Jitsu course, it's hard (very hard) to find a TV series that does not make it dependent, every Monday begins the diet and has a great passion for DIY.
But his greatest passion is art direction, which has followed him everywhere: from the beginning in D'Adda, Lorenzini, Vigorelli on his arrival in 1861united, to GrayUnited, where he now plays the role of Associate Creative Director. He has worked for major customers such as Sky, Vodafone, BMW, Yamaha, Galbusera, Honda, Cruisers, Breil, Bayer, Lexus, Campari, Henkel and has received international awards from Cannes to Eurobest, ADCI Epic. It is this and, hopefully, something more.

Laura Chiossone

"I've studied philosophy, played in a pop band, done theater, written pages upon pages of unfinished novels. I wasn't particulary good at any of those things. Then I walked onto a movie set and realized that all these moving parts could be combined into a vision. From the ranks of production, to assistant director, I self-produced my first short films that have been very well recieved and have garnered awards at festivals around the world.This brought me to the glittering world of music videos, little money and lots of stretching for my imagination which I put to use with Morgan, Marracash, Mondo Marcio, Otto ohm, Marlene Kuntz, among many others. From there on, I moved into commercials, dropped the training wheels and  began working with major Italian production companies. I still cannot believe that I was able to create highly stylish commercials that delivered both on concept and quality.  But I felt constrained between the 30 second spot and the 3 minute video clip. I bought a camera and started learning again, this time with documentaries. And then my debut with an indipendent feature film “In five minutes on stage”, a game with the various narratives of documentary, theatre and cinema…so eveything’s happened was really useful to create and live and imagine… I'm  beginning to think that nothing is random in life, that one thing leads to another that I have now enough strings to my bow to have fun.”


Anna Gavazzi

She graduated in Sciences of Communication at the l'Università IULM di Milano, with a specialized degree in Television, Cinema and Multimedia Production fro, the same university. In 2003, she entersin Mediaset, obtaining the Master in Management "Campus Multimedia", organized, in collaboration, with the l'Università di Bologna. After a brief experience at Ufficio Stampa di Albacom, a press office, she began her career in Sky Italia where, for more than two years, she was involved in the construction of airtime and air show management. In September 2006, she joined the Telecom Italia group, where she held several positions, first in the Marketing of the subsidiaries Matrix and Telecom Italia Media, where she collaborated with the launch of the Web TV and IPTV platforms, then in the Consumer Communication and Brand Strategy & Media of Telecom Italia, where she worked on both the commercial and corporate brand TIM. In recent years, she has been focusing in particular on the Content Marketing strategy, implementing several Branded Content & Entertainment projects. From 2014 to 2016 she was Head of Content of the LIVEonTIM journal.

Annalisa Procopio

After completing a degree in Economics and Management for Arts, Culture and Communication at the Università Bocconi di Milano and a Master of Science in Arts & Culture at the Universiteit di Rotterdam, she began her professional career at the media company Condé Nast, as an Assistant Publisher in Vanity Fair and Glamor, and then as Special Projects Manager in the Men's Wired Division, Wired and GQ. In 2014 she became the marketing manager of Wired Italia, the world's leading technology and innovation leader, after contributing to the design and implementation of Wired Next Fest. She coordinates marketing, advertising and head business development, with a strong focus on digital and events.

Simona Tesio

Simona Tesio has been Comau's Brand Marketing Manager since 2016. Her professional career began in 1997, as executive account at BGS D'Arcy (today Leo Burnett). After her experience in an advertising agency, in 2001 she moved to the company, assuming the position of Communication Manager in Business Solutions - Gruppo Fiat. In 2003, she came to Fiat Auto as Digital Manager EMEA for the Fiat brand. In 2006, she moved to product marketing, becoming the Product Manager of Punto e Idea. Later, from 2009 to 2011, she was involved in the communication activities of the Mirafiori Motor Village, flagship of Fiat Chrysler Automobiles, as Marketing and Communication Director. She came to Comau in 2012 to follow the newly-born Sales and Marketing family, as a coordinator. Simona, graduated in 1997, and holds a Master in Marketing Management.

Aldo Costa

Always a copywriter, even back in 1987 when he was employed by a leasing company, which went on to fire him. Copywriter for CGSS, BGS, Leo Burnett. Copywriter also for the agency he and some colleagues founded in 1994. Copywriter and CEO of Orange srl. Freelance copywriter since 2005. He lives not far from Turin, the city where he was born and lived for 40 years. He has always been fascinated by mountains, of real rock and in books. In 1995, he strove to fuse these two passions in a collection of short stories entitled “Ultimo grado” [Last Level], published by Vivalda in “I licheni” [The Lichens] series. He then moved to novel-writing with his first crime novel “L’inviato di Dio” [God's Reporter] (B&R, 2008) which was entirely set in a Gran Paradiso valley. He then wrote the tetralogy to be published by Piemme: “Non è vero” [It's Not True] (2014), “Non dormirai mai più” [I'll Never Sleep Again] (2015), “Fate presto e mirate al cuore” [Work Fast and Aim for the Heart] (2017) and “Il nuovo aggiunto” [The New Assistant] (2018-19). He is an avid reader, averaging 50 titles each year. He does not worry about abandoning a book that steals time from another. Favourite authors: Buzzati, Simenon, Harris, Yehoshua, Piperno, Ford and Nesbo.

Virgilio Villoresi

Virgilio Villoresi was born November 10, 1979 in Fiesole (Florence,Italy).

He learned alchemical synthesis from Harry Smith, structural ontology from Jonas Mekas, how to make art of garbage from Jack Smith, ritual magic from Kenneth Anger.

His early inspirations include Poland animator [Jan Lenica, Zbigniew Rybczynski, Walerian Borowczyk, Daniel Schezcura, Jerzy Zitzmann] the European experimental cinema [Patrick Bokanowski, Chris Marker, Straub and Huillet], the American underground [Maya Deren, Stan Brakhage, Brothers Kuchar], the European avant-garde [Jean Cocteau, Luis Buñuel, Man Ray, Oskar Fischinger] Italian experimental [Paolo Gioli, Alberto Grifi] as well as avant-garde theatre, art and literature. He lives and works in Milan.

Ravid Kuperberg

Partner and Trainer at Mindscapes. A trainer of creativity enhancement projects in advertising, digital, media and communications.

Works with advertising, digital, media and PR agencies as well as organizations.

Ravid is a former advertising professional with extensive experience in strategic and creative positions. Ravid was a strategic planner at Publicis New York before changing paths and becoming a copywriter at BBDO and Grey. Later on he returned to Publicis as Creative Director working for clients such as Visa, Nestle, Carlsberg, Hertz, Club Med and more. Ravid has an MBA degree and a bachelor degree in economics and statistics. Most important of all (for Ravid), he is a goalkeeper at a local amateur football team.


Ibaaku is a multidisciplinary artist. He’s producer, multi-instrumentist, author, composer and radio wizard.

His artistic path begins in the 1990s in Dakar with the group Still. He then multiplied his collaboration with numerous artists in the Senegalese hip hop scene, before starting his own solo career.

Curious about the world and the artistic innovations it reveals, mobilized to blast the walls and boundaries pitted within music by the business, Ibaaku is one of these millennials who form the avant-garde of contemporary creativity on the African continent.

Enrica Banti

She is an expert in internal and external corporate and social media communications. She has worked at various international PR networks, initially managing the IBM team, developing corporate communications, consulting services, and products. She followed the rise of the internet company, DADA, managing both the financial and consumer communication. Later on, she specialises on the skills of crisis communication, coupled with digital skills acquired through the Digital Academy Fleishman-Hillard in Washington. She passes to the field on communications in-house as Corporate Communication Manager of SAP Italia. She is currently Head of External Relations at Huawei.

None Collective

NONE is an artistic collective based in Rome and moving along the boundaries of architecture, design and technological research. It was founded by Gregorio De Luca Comandini, Mauro Pace, and Saverio Villirillo, who created a place of independent expression that emerges from the creative industry.

NONE creates artworks, interactive installations, ground-breaking architectures, digital devices, immersive environments for exhibits, shows, museums, and events.

NONE builds Experiences that investigate the Human Dimension, machines that explore the physical space, the trend of events and the unconsciousness.

NONE browses a flow of imagination in a mixture of languages, evading the capture of the creativity industry and exploring the existence's nonsense.

Claudia Galal

Claudia Galal, half Italian and one-half Egyptian, was born in Urbino in 1981 and she grows in the quietest place in the world, the Marche's hinterland. In 2000 she moved to Bologna, where she graduated in Communication Sciences with a socio-semiotic thesis on street art as a response to brand invasion. At the end of the course she moves to Milan and begins working in the field of publishing and communication. She is a contemporary journalist, a youth journalist and a semiotical subculture, writing for various paper and online magazines (Basement, Rolling Stone, InSound, Digicult, D'Ars, The New City ...), specializing in the vast field of cultural contamination all levels. In 2009 she published the book Street Art (Auditorium), in 2011 she cares for the Italian edition of The New Rockstar Philosophy (NdA Press, MEI Award as Best Independent Book) and in 2015 she is part of the research team that realizes ReSearch / Milan (Agency X), dealing in particular with the MetiX section. In 2016 comes Cairo Calling. The underground in Egypt before and after the revolution (Agency X). She's currently responsible for the communication for the Milanese ICEI International Institute for International Economic Cooperation.


Marianna Ghirlanda

Head of Creative Agencies in Google Italy. Since 2011, Google deals with relationships with creative agencies and special projects. After graduating in architecture with a specialization in ergonomics and a marketing master, she began her work experience as a designer. In 2001, she joined the world of communication working for 10 years in creative agencies in Italy and abroad.

Leonardo Ventura

Web Technology Manager and Advertising Production expert, he has overseen the world of work of creative agencies since the end of the ‘90s. In 2005, he arrived at Publicis, before moving to GMG in 2010, where today he continues to manage the specialised web team in experimenting with new possibilities and sector trends, contributing to the achievement of important certificates of excellence.

Luca Bistrattin

Class of ‘85, he has been the DoubleClick Creative Specialist for Italy for 2 years. Behind him are various experiences in the top brands of the technology world and a ten-year career in a rock band.

Gigi Piola

Gigi Piola, after earning his diploma at Genova’s Art School, moves to Milan to attend IED (European Institute of Design) where he obtains a degree. From 1988 to 2001 he works for McCann, Saatchi&Saatchi (Milan and London), Tonic, Roncaglia & Wijklander and Red Cell (in the last two agencies as Creative Director).

His experience as Director begins in 2001.

He has shot for many international clients such as Renault, Heineken, Bank Med, Du, Mc Donalds, Stimorol, Mastercard, P&G, Asia Cell, Leroy Merlin, just to name a few and some of his commercials have won prestigious awards.

In 2004 he directed his first short movie “Radiopanico” and, in 2006, “Scirocco” (short movie produced by Discovery Channel London). Both short films earned him top honours at major national and international film festivals.

In 2006 he wrote and directed the Pilot for the TV-Series “Incubi Quotidiani”.

From 2008 to 2011 he signed an exclusive and moved to Athens working on clients like Vodafone, Delta and Cyprus Bank.

In May 2014 Gigi debut with his first Theatrical Script “Flebowsky, storie di ordinaria corsia” and it is a Sold Out Show! Actually he’s working on his Tv-Series script.

Gigi is based in Rome and works worldwide.

Silvia Donzelli

I realized that I wanted to become a literary agent over ten years ago, especially after the lessons Marilù Zarmanian taught in the Master of the Mondadori Foundation. . It was because of the Master that I could test my abilities in a known agency such as Piergiorgio Nicolazzini, back in 2004. After a few months, I was already "at the front line" at the Feria de Fráncfort: I remember, I was shocked (because of its enormity), weary (as it would always be in the years to come) and certain that was the road I wanted to follow. By 2006 I’d changed agencies, but was persistent with my career choice, becoming manager of Foreign rights at Grandi&Associati, focusing on the legal rights of the translations form Italian authors abroad and representing editors and other agents in Italy. In 2009, I moved to Rome and “changed sides” to Newton Compton: I was involved in Italian and foreign acquisitions within their law office. Another brief incursion as apublisher, I had done it before I graduated as a press officer at Baldini & Castoldi. Returning to Milan after the Roman break, I joined Piergiorgio Nicolazzini and there I worked with Italian and foreign authors for several years. After having had two children, the Silvia Donzelli Agency was born at the end of 2013.

Salvatore Sagone

He graduated in Modern Literature and has been a professional journalist since 1991, collaborating national radios and newspapers. Since 1987 he’s been working in publishing, concentrating in communication. In September of 2002, he founded the ADC Group, of which he’s the Chairman and acquires ADVexpress, the first real-time information agency. Within the ADC Group he launches I Quaderni della Comunicazione and e20, a monthly paper dedicated to events and sponsorships. In 2007, he launches the NC-Il giornale della Nuova Comunicazione, which is linked to the NC Awards, assigned to the best holistic communication strategies, and the NC Digital Awards for digital communication. Since 2004 promotes and organizes Bea, the Italian festival for Events and Live Communication, and the BeaWorld, a festival dedicated to the best events worldwide. In 2017 he was promoter and organizer of Club degli Eventi e della Live Communication. Founder of 'Sociology of Communication-Advertising' at the Politecnico di Milano. Today he holds class at the Master's in events at IED and at the l’Università Cattolica del sacro Cuore.

François de Brabant

Graduated in Political Economy at the Bocconi, he has been following and analyzing the world of ICT and the evolution towards digital economy, for over 30 years. In 1979 he founded Reseau, the first consulting firm, int the ICT sector, in Italy. Then in 1998, after having worked in Telecom Italia, as group leader in a market that opened up new scenarios of innovation, he founded the company Between, which since July 2014 joined the EY group. For 10 years at the Fondazione Cini, in Venice, and 9 years in Capri, he has organized the main event: reflection and debate on the ability to develop economic and cultural value through digital innovation in Italy.

Catherine de Brabant

Graduated at the Bocconi in Economics and Management for Art, Culture and Communication, she also has a Master in Advertising and a New York Film Academy course. In 2006, she returned to Milan where she works in Cultural Marketing, at “h +”, coordinating and producing contents for ENEL, Biennale di Venezia, Heydar Aliev's Museum of Zaha Hadid in Baku in Arzebaijan and Macro of Rome. In 2013 he founded Clue, a content marketing, interaction design and trend watching company that in 2015, becomes the first digital enabler in Italy. From 2014 she’s been the Curator and Organizer of TEDxMilano.

Gianfranco Mazzone

Managing Director of Burson-Marsteller Italia, an international public relations agency. After he finish studying, he started a professional career that started with business consulting and went on to deepen all the major levers of communication and marketing. He collaborated with various international organizations that operate in the world of advertising, publicity and public relations. The combination of these experiences has allowed him to develop a consulting approach that, synergistically, utilizes the various channels of communication, such as strategic leverage to support the business of the companies.

Michele Picci

After earning a degree in Events Sponsorship with a thesis about the Heineken Jammin’ Festival, a master's degree in Events Management in Barcelona and a diploma in copywriting at the Accademia di Comunicazione, in 2007 Michele began his career as creative in Lowe, JWT and Havas. In 2011 he joined Publicis in the role of ACD on high profile international accounts helping build Milan office’s reputation both as a favoured destination for the creative community and a lead creative agency in the network, culminated in the successful transition of Heineken global creative account from W+K to Publicis.
In 2013 his work with Heineken on ‘The Candidate’ campaign put him at the top of the list of Italian creatives and, for the first time, worthy of a place on stage at the Cannes Lions Festival.
He moved to BBDO in 2015 as Creative Director with more than 150 awards in all the major national and international festivals including 8 Cannes Lions and 1 Grand Prix at NYF.
Featured in the New York Times, Forbes, Huffington Post, Mashable and Guinness World Records.

Maurizio di Robilant

President and founder of the Fondazione Italia Patria della Bellezza. As a teacher and consultant of Brand Management and collaborates with Domus Academy, SDA Bocconi, MIP Politecnico of Milan, The European Ambrosetti House. After over 30 years of experience in business consulting in branding themes and a long time supporting “Made in Italy”, Maurizio decides to put his expertise to build a competitive identity for Italy.

Andrea De Micheli

He lives and works in Milan, married with three children. He is in business entertainment and is a producer, partner and A.D. of Casta Diva Pictures. It took him twenty years to found and direct two of the biggest, and most important, Italian production companies, producing a thousand of commercials, documentaries and special events for over one hundred major brands. His activity has grown in about thirty countries, from the Arctic regions to the Sahara Desert, from Russia to New Zealand, and all around to the United States. He has worked with Oscar’s winners Martin Scorsese, Dante Ferretti, Nestor Almendros, Peppuccio Tornatore, Stu Hagmann, Gerry Fisher and many other international talents including Jean Jacques Beineix, Dario Argento, John Landis and Christophe Lambert. For four years he’s held a seminar for the men of the communication and creative world, with Tom Schlesinger and Keith Cunnigham, called: "The screenwriter as a storyteller". In 2002 he founded Microweb, later taken over by Casta Diva, dominating the Corporate Web TV marketplace by creating the two largest corporate Web TVs in Italy: Enel and Banca Intesa. Between 2002 and 2003, as managing director of my-tv, he achieved, with Rai Fiction and Lanterna Magica, the creation of an animated series played by Gino il Pollo –a character created on the Internet by Andrea Zingoni and Joshua Held. Inside of Casta Diva, he deals with advertisement production and special events for large companies and multinationals. He has two Masters, one on Cinema and TV Production, and the other on Interactive-Multimedia, obtain at EAVE, the EU High School for Audiovisual Entrepreneurs.

Dario Mancini

Since April 1, 2027, he’s the leader of Waze Italia. Before that, he worked at Google for ten years: half of which he spent on online partnerships at various business locations, such as Ireland, Poland, Brazil, and Argentina. He returned to Italy in 2011 with the mission to develop the Mobile Ecosystem for Google Italy. From 2012 to 2017, he leads the Tech & Telco team as Industry Head. Graduated in Literature, before joining Google, he had roles in the world of technology working for Lexmark and then for British Telecom.


Vicky Gitto

began his career in 1997 joining as copywriter BGS D'Arcy, the Agency of the Year at the time.

In 2000 he moved to DLV BBDO, the youngest and most creative agency in Italy at that time, where he was soon appointed Creative Director.

In 2005 he joined DDB Italy as Board member and Group ECD, immediately raising the agency’s reputation to the top.

Since mid-May 2009 he is part of the Board of Young & Rubicam Group Italy and member of the Global Creative Board.

During his career he has been part of the main local and international juries including Cannes and twice appointed as President of the Italian Art Directors Club Awards.

Today, Vicky Gitto is even President of the Italian Art Directors Club and one of the most highly awarded and influential Italian creative director.

Dino Lupelli

Active in the music industry since 1990, Dino Lupelli founded in 2005 Elita, Enjoy Living Italy, a entertainment and consulting company based in Milan that produces various formats such as the Design Week Festival and Awards, the Smart Weekend and is a content provider for companies and communication agencies.
In 2015, during the Milan Expo, he founded Linecheck Music Meeting and Festival, focusing on networking opportunities for the entire national music industry.
In the same year he founded Italian Quality Music Festivals, a national association that connects 15 Italian music festivals, which is aimed at the international promotion of the national festival system.
It is part of Assomusica, the main association of music promoters, partner of Artlab, the national platform for the development of the Italian cultural industry and the Ambassador of the Growth Festival.

Laura Carafoli

Laura Carafoli is SVP Chief Content Officer Discovery Networks Southern Europe, responsible for channel content of the Southern European region group of Discovery Networks International, which includes Italy, Spain, France and Portugal.
Laura Carafoli joined Discovery Networks in 2009 and works actively and directly at the launch of Real Time on DTT as well as the launch of DMAX. In June 2012, after having served as Programming Director for a number of years, Laura Carafoli became Vice President Content and Programming for Discovery Italia.

Laura Carafoli, born in Novara and graduated in philosophy, starts her TV program at ODEON TV / Videonovara as a redactor but then goes to RAI DUE as a program director and collaborates on the development of the new thematic channels of RAISAT, RAISAT ART and CinemaWorld . In 2004 he joined FOX ITALIA as Senior Program Manager working on FOXLIFE's editorial line and schedule, followed by FOX CRIME launch.

Laura Corbetta

Laura Corbetta is CEO and Founder of YAM112003. Her career in the world of communication begins on television –first Fininvest, then Mediaset- where she works, for 10 years, in the editorial marketing of RTI, dealing with data, product, promotion, scenarios, research and strategy analysis. She has been a representative of RTI in the Comitato Tecnico di Auditel (1998-2000) and worked intensively within the Comitato TV Minori (1993-1995). Successively, she then devotes herself to strategic consulting by developing extensive expertise in the digital, web and mobile. In 2004, she founded YAM112003, which, after 13 years, is one of the most innovative and dynamic communication companies on the Italian content market, thanks to the increasing position in the international market. Since 2006, YAM112003 is part of Endemol Shine. Since February 2017, Laura Corbetta has been appointed President of the dell’Osservatorio Branded Entertainmen.

Luca Sofri

Founder and editor of the online newspaper “Il Post” and artistic director of the FLA in Pescara, since 2012. Journalist and essayist, he has worked in all the media, collaborating, assiduously, with the Foglio, Internazionale, Vanity Fair, la Gazzetta dello Sport, among others; conducting for seven years, “Condor”, program on Radio2, and for a season, "Eight and Half", on La7, with Giuliano Ferrara. Since 2001, he opened a blog that soon became one of the best-known in Italy and in 2010 created “Il Post”, which has become the most popular among the online newspapers in Italy. Taken on many issues, from politics to music, he published with Rizzoli the books “Un grande paese”, “Playlist” e “Notizie che non lo erano”.

Nicola Novellone

Since October 2014, he has been the Head of Brand & Advertising for Vodafone: with the responsibility of enhancing the Vodafone brand and defining the company's strategies for advertising. Nicola Novellone, who has a longstanding experience in advertising agencies in Italy and abroad, comes to Vodafone from SKY Italia, where since 2011 has served as Brand Communication & Innovation Director and from 2012 Digital and Web Director. In earlier years, Novellone worked for Ogilvy & Mather and had a ten-year experience at Leo Burnett Group, taking up responsibilities, until 2009 when he became the position of President & CEO CEE, assuming the responsibility for 15 countries in the Balkans, Europe central, Russia and Turkey.

Gianantonio Locatelli

Born in 1956, Gianantonio Locatelli devotes himself to agriculture, to which he combines with a passion for art and a certain predisposition to mix disciplines. All this brings him to found with Massimo Valsecchi, Luca Cipelletti and Gaspare Marcone the “Museo della Merda”, at Castelbosco in Piacentino, home of his company. Among the countless transformations of manure, from fertilizer to energy production, the entrepreneur also creates a series of commonly-known objects called "Primordial Product" with "Merdacotta", clay and manure blended together, earning him numerous national successes and prizes and international.

Giovanni Caloro

Coining the saying "non è un paese per Giovan(n)i" ["it’s not a country for (Giovanni, his name) the young”], Caloro was born in Rome in 1981. VJ and musician during his university years, he composed diverse soundtracks for the theatre courses he attended, deepening his fascination of the interaction between music and images. He is a director, avant gardener and a creative of the image. At 22 years, he started his career in advertising and, with the purpose of becoming a director his path took him to be: a runner -> a production secretary -> a junior producer / director search -> then finally, a producer in Film Master in Rome, where he worked with characters from the international scene such as David Lynch, Janusz Kaminski, Drew Barrymore, Mert & Marcus, Rihanna. In 2010, he founded Amarena Pictures, a direction company, that is both and advertising and film enterprise, with whom he manages Neri Marcore, Marco Marzocca, Valentino Rossi, Francesco Totti, Luca Toni, Marcello Lippi, Maria Grazia Cucinotta, Gigi Proietti, Raffaella Carrà, Francesco Pannofino and Bianca Balti. He plays drums, bass and guitar and is learning the piano; very rarely he listens to music produced from 1958 to 1981 and from 1989 to 1995; he likes photography 1:1; TV series; and loves David Lynch and Stanley Kubrick’s movies. Profile Instagram: #giovannicaloro #amarenapictures

Giuseppe Campisi

Dyslexic Writer, Dalton Artist, Dancers, Footballer with allergy to the grass, Acrophobic Snowborder.

Andreas Toscano Mielenhausen

I've been in advertising for almost 20 years and still love it as much as I did on the first day. During this time, I have worked in very different markets: Brazil, Ukraine, Germany, Russia and Italy. This has given me a broad view on the different ways brands and people interact, but also things that are universal across cultures. For the past 6 years, I've been a Creative Lead at Google ZOO, collaborating with creative agencies and brands in our region.

Alfredo Accatino

He is one of the best-known and award-winning Italian creators. Creative Director & partners of Filmmaster Events, with whom he has been collaborating since the 90s, he’s linked his name to the creation and production of important events in Italy and abroad, like the Expo Milano 2015’s Opening Ceremony. We also remember the Torino 2006 Olympic and Paralympic Games ceremonies, the Flag Handover Salt Lake City 2002, the launches of Fiat 500 (2006) and VW Golf (2013), the ceremonies for the Mediterranean Games and the Dubai World Cup. He’s also been involved in the making of corporate events for major brands in the market, experimenting with new languages ​​and new formats (including the largest ever organized conference in Italy). Writer, polemicist, blogger, author of humorous books ('Giuro che dico il Falso', 'Sarò Greve', 'Gli insulti hanno fatto la storia', 'Imbecilli'), of publications on the subject of image education ('Ciao Arte', 'Edart') and communication ('Il Dizionario degli Eventi'). Since 2011, with the movement 'Rivoluzione Creativa', he has been working for the promotion of creativity, research, the protection of creative professions and the reform of copyrighting.

Massimo Pitis

After studying in Turin and Milan he started as a graphic designer first in Bologna (BBDO) and then in New York with Armando Milani. Back in Milan, since 1991 he collaborates with Mirko Pajé in the creative direction of Mediaset. In 1995, he founded Vitamina with Aldo and Giorgio Buscalferri, and later became Creative Director of Landor Associates Italia. In 2001, he won the first prize of the Art Directors Club Italiano for the corporate identity section. He is involved in design projects with Migliore+Servetto Architetti and Mirko Zardini, and is curator of 15 letters, that have been inserted into the graphic design of Abitare. In 2005, he is in charge of the exhibition and catalog (Corraini editions) "Pino Tovaglia - La regola che corregge l’emozione". During the same year, he’s invited to hold a conference on the Exhibition Design at the congress Icograda in Nagoya (Japan). Since 2003, he has been a member of the BEDA (Bureau of European Design Association), where he became president from 2005 to 2007. Invited to numerous international juries, he was the Italian representative at the Design Biennial of Gwangju (South Korea) in 2009. In 2012 he is invited to hold a lecture at the New York City Type Directors Club titled "Pizza, Pancakes and Daily Bread". In the same year, he founds the publishing house Lazy Dog Press, with Luca Barcelona, ​​Riccardo Bello and Debbie Bibo. He teaches at the Design Faculty of the IUAV, in Venice and San Marino, at the Politecnico di Milano, the Istituto Europeo di Design La Sapienza of Roma. In 2007 he founded Pitis (known as Pitis and Associates, since 2014), a design and consulting studio dedicated to the care of editorial projects and brand identity, specializing in design, architecture and cultural communication. With David Moretti, Joseph Grima, Viapiranesi and Bold, he plans the exhibition “Stazione Futuro”, during the 150th anniversary of the Unification of Italy. He collaborates, among other things, with the City of Milan as the Art Director of the Museo del Novecento and for the project of the identity of the manifestations of city for the Expo 2015. In the same year, he deals with the brand project and the digital identity of Armani/Silos. From the fall of 2015, he’s responsible for the design of the new edition of Wired Italia.

Massimo Romano

Co-Founder and CEO of Spencer & Lewis, Integrated Communications Agency, Pr & Media Relations. Media Hunter and Journalist, he’s written articles for Il Messaggero, Il Corriere della Sera, Il Tempo, La Repubblica, Il Corriere Adriatico. Expert in Public Relationships and Media Relations Strategies, Crisis Management, online and offline reputation management. He has managed strategic communication for companies such as Siemens, Fiat, Consorzio del Vino Brunello di Montalcino, PokerStars, Sony PlayStation, The Space Cinemas, Presidenza del Consiglio dei Ministri.

Cédric Atlan

Director of Creative Shop, Facebook Southern Europe

Cédric joined Facebook in January 2012. He leads Creative Shop for Southern Europe, an international creative team that helps businesses understand how to leverage the power of Facebook and Instagram. He works with brands and agency partners to build new and valuable experience for people, across all mobile spaces.

Prior to Facebook, Cédric spent 13 years in brand communication and management in CPG at Unilever (9 years) and in the spirits industry at Pernod Ricard (4 years) where he held the post of International Director.

Cédric graduated from ESSEC Business School.

Nicola Zonca

Professional journalist since 1992.
In 2011 he founded and directs Brand News, electronic newspaper and website dedicated to communication, media and marketing.

He has been working in communications and media journalism since 1989
He has collaborated for several years with Target Broadcasting and Radio Popular.
He has also produced photographic, foreign-policy reports from Asia, Africa and the Middle East for Corriere della Sera, Panorama, Rolling Stone

Salvatore Nanni

Salvatore Nanni, 44, graduated in Business Administration in Parma, a Master in Science in the Organization, is the BMW Automotive Marketing Director since 2014. Entering BMW in 2006, Salvatore Nanni has gained a solid managerial experience by taking the position of marketing manager in the divisions Used Car and Corporate & Direct Sales, followed by the BMW Automotive Marketing Division, where he dealt with the implementation of CRM processes at the dealer network. Since 2010 he has served as Marketing Manager for BMW Motorrad.

Cristina Gusmini

She is the Heineken® Group Brand Manager in HEINEKEN Italy. After graduating in Economics and Social Sciences at Luigi Bocconi University, she attended the School of Management SDA Bocconi. Her professional career took place mainly in HEINEKEN where he entered in 2003 as Sponsorship Manager and where she held various positions, first as Brand Manager and then as National Account Manager. In 2011 she was appointed Group Brand Manager Innovation and Category Development, driving the launch of many new Group products in Italy. Since 2014 she has been the director of the Heineken® brand in the HEINEKEN Italia marketing division. In recent years, under his leadership, some Italian projects of the Heineken brand have won numerous awards both in Italy and abroad, including 5 Leones in Cannes 2016 and 2 Gold Clio Sports Awards for "The Dilemma", the Eurobest for "the Live Tube" and a Lion in Cannes 2017 for "Guardian Fans".

Salvatore Nanni

44, graduated in Business Administration in Parma, Master of Science in the Organization, is BMW Automotive Marketing Manager since 2014. Entering BMW in 2006, Salvatore Nanni has gained a solid managerial experience by occupying the position of Marketing Manager in Used Car Divisions Corporate & Direct Sales, followed by the BMW Automotive Marketing Division, where he dealt with the implementation of CRM processes at the dealer network. Since 2010 he has served as Marketing Manager for BMW Motorrad.

Roberto Pisoni

Roberto Pisoni has worked for Sky Italia's movie channels since launching in 2003, first in production and then within creative management, helping to define brand and network identity. Since 2009 she has been the role manager of Sky Cinema. Formerly worked for the Studio Universal channel as author, programmed director and promo producer. He has been director of Sky Arte HD since 2012, the channel's starting year, and has been leading the Sky Arts Production HUB (the international cultural content production center since its creation in April of 2015). His television work has been rewarded on numerous occasions. Among the winning prizes: 4 Gold Promax Awards, 3 Silver Promax Awards, 2 Silver Telly Awards, 1 D & AD Award, 2 Eutelsat Awards, 1 Gold and 1 Silver Award at the New York Festival.

Daniele Zambelli

I was born and raised in Milan. In the late 1990s I started my freelance career as a creative director of international events. In 2002, I started working with the FIAT executive team to renew the brand, contributing to the launch of new models. In 2007 I founded Simmetrico, the first network of professional associates specialized in organizing events both in Italy and abroad. The symmetrical perspective is that quality can not exist without symmetry, understood as "order and proportion between each component of an integer". Symmetric is a network of creative, project managers and multimedia technology experts who create museum projects, exhibition halls, and event design. Over time, it has become a center of study specialized in the design and management of complex systems and has made the integration of the various creative disciplines its strength. For Symmetrical, the design of the project, whether it be an architecture, a museum or an event, begins with the identification of a narrative concept that, by integrating shapes, languages ​​and contents, becomes cultural communication.

Leonardo Valente

Born in Rome in 1975, he graduated in Literature and Philosophy with specialization in Contemporary History. After working for over 5 years as an author and speaker at various radio and television broadcasters in Rome, in 2004 he joined Edelman starting a ten-year journey that will lead him to develop expertise in corporate, consumer and digital communication advice. He is a professor at the Sole 24 Ore Business School. Since July 2014 he is Founder and CEO of Media Beats.

Oscar di Montigny

Innovative Marketing Expertise, Relational Communication and Corporate Education, Oscar is the creator and creator of the principles of "Economics 0.0" in which he combines business and management with philosophy, art and science. His reflections are condensed in an essay, The Time of the New Heroes, published in 2016. Keynote speaker with passion and strong motivational impact is often invited to participate in forums and national and international events. Its is helping to help younger generations and companies face the upcoming challenges of the future.

Stefano Monticelli

Stefano Monticelli, class '67 born in Milan

1996/2008 TV author of Mediaset MTV and RAI (Kitchen with Andrea Pezzi, Fabio Volo, Cornetto Free Music, Scorie)

1996/2001 Cares the press office for Radio Deejay and is Linus's assistant

2001/2006 Produces the first TV editions of "Deejay Calling Italy" aired on Deejay Tv

2006 Founded by Black Mamba, CDP Milanese, among the most interesting realities of the Milanese landscape

2012 It celebrates the executive production of the party for the 30 years of Radio Deejay at the Forum of Assago

2016 Among the spots made by Black Mamba is the last one for Radio Deejay that sees 2500 protagonists in a giant flash mob at Piazza Duomo in Milan.

Paolo Iabichino

is Chief Creative Officer of the Ogilvy & Mather Italia group. In advertising since 1990, he invented and declined the concept of Invertising to interact with a renewed advertising message.
Twice sworn in at the Cannes Film Festival, a member of the Art Directors Club Italiano, is part of the Scientific Committee of the Storytelling Observatory at the University of Pavia, who wanted it in the College of Teachers for the first Master of Science dedicated to business narrative.
He teaches in social media marketing and digital communication in various Italian universities and from 2013 he is a lecturer in the new Digital Marketing Management degree in the Marketing Consumption and Communication University of IULM.
For years he has been among the signatures of Wired Italia and is often called in events, seminars and workshops that address evolutions in advertising, in search of new brand narrative matrices that can not remain impatient in the face of social instances , cultural and economic of an ever more complex scenario.
After three reprinting of her Invertising, in 2014 she published with Hoepli Existential Marketing - Consumers buy, individuals choose, essay that IlSole24Ore has included among the titles attached to the newspaper of the "The Marketing of the Future" necklace.
In July 2017 he published, with Code Editions, Script Volant - a new alphabet to write (and read) advertising today.

Chiamatemi Anna b2b Protopapa (Eurocrash)

Duo born from a disco meeting between Protopapa and Annalaura Palmer. They live as if they were in New York in 1977 during a birthday party.
Mancuso's and Levan's kissing nieces, melting knees, shaved shrugs, and even having fun in an empty room or in a loft, music is always in the lead.
They share dissection and sometimes mix them, but above all they tell the story: "Love saves the day".

Fabrizio Paschina

58, a Germanistic degree in Turin, married, two children, Beatrice (15 years) and Guido (12).

For over twenty-five years I have been in business communication. From 1989 until 1996 in Alfa Romeo, as advertising director, then two years in Mondadori and from 1997 to end 2001 in Wind as the head of communications. After a short bracket in Enel since 2002 I am in Intesa Sanpaolo where I worked in the first years of Corporate Image and from 2007 to present of Advertising, Italy and abroad, Research and digital for the Group.

Sandrone Dazieri

Born in Cremona in 1964, after leaving school, he left his hometown to move to the boarding school of San Pellegrino Terme, in the province of Bergamo, where he studied as a chef, a craft that began to practice from that summer and will continue to practice for a decade. Meanwhile, he continues with her passion for genre - yellow, horror, science fiction, espionage - and the comic that he has started to read as a child and will accompany him for the rest of his life. It is during this period that he begins his first writing attempts: comedic reportage for the school journal and a couple of horror tales that he unluckily sends to some magazines.

After graduating, he moved to Milan where he enrolled in the faculty of political science. Without a home, he passes the first two years of university sleeping on the trains of the Central Station, then abusing some unhappy homes. It is in this period that he contacts the so-called "movement of social centers" and above all with the Leoncavallo Social Center, of which he becomes an activist, engaging in environmental struggles and the right to home. During a demonstration against the Montalto Castro nuclear power plant in 1986, at the age of 22, he was arrested for the first time and imprisoned for a short while, though he will eventually be abducted. It is only the first of the many processes that will see him counted in the decade to follow, always as a militant of social centers, for offenses ranging from occupation to unauthorized demonstration. The scrapers that will destroy the Leoncavallo in 1994 will mark his goodbye to active politics ("I have no regrets", he says, "but it is an exhausted path"). In the same year she left the university where she did not graduate, the work of a porter who replaced the chef and approached the publishing house as proofreader.

As draftsman in short time he becomes a journalist and begins working with the daily newspaper as manifesto, as counterculture expert and genre fiction. In 1999, after publishing his first Gorilla Attentive novel, Arnoldo Mondadori Editore called him first to direct the Gialli Mondadori and then all the newsstands department. He writes four more adult novels, all of them as the first, attributable to the noir genre and featuring a similar character who shares a part of his biography (Gorilla's Care, Gorilla Blues, Gorilla's Karma, Beauty is a Misunderstanding) , a novel for boys (Ciak is being investigated, Bancarellino's selection), numerous short stories, some comic strips and screenplays for cinema and television. In 2004 he was appointed director of the Books for Boys Mondadori, which he left in 2006, choosing to become a full time writer. His novels are translated into twenty countries.

He is screenwriter and story editor of many television series.


Florian Boje

German designer born in Hamburg, studies in Brera, is one of the 3 souls of Studio Giò Forma, a study by Designer, Artists and Architects led by Florian Boje, Cristiana Picco and Claudio Santucci with 11 collaborators.
The studio was born in Milan in 1998 and ranges from the Opera to the Grand National and International Events, Exhibitions, Music, Museums and Fashion.
Among the most well-known works are the Tree of Life and Palazzo Italia for Expo 2015, in addition to the great concerts for Vasco Rossi, Tiziano Ferro and the Palco's architecture for the Pope's ceremony at Monza or the Medals Plaza at the 2006 Turin Olympics .
The Studio is also very active in drawing "museum experiences" and "masterplans", including the "The Beauty of Imaging Bracken 90 Years of Future" Exhibition, the Mountain Photography Museum in Brunico, the Marzocco Academy (international coffee center, art culture and formation that will rise in Fiesole)
The studio is also the author of the famous LEOSPHERE proposal in Chicago, a dynamic museum and a theatrical monument to celebrate the twinning between Milan and Chicago.
The Lyriche Works with Davide Livermore include Otello in Valencia, La Norma in Madrid, Falstaff in São Paulo and The Opera in Oman.

Mauro Belloni

With 20 years of active experience Mauro Belloni is an expert in creating and developing content for various media and communication channels.
His career has evolved through a journey that has brought him to reality with reality such as MTV, which has launched the channel from London, Channel 4 and Sky Art. He has been responsible for the format development for Playmaker, the production company of MTV ITALIA, and has produced and produced some of the first content of branded entertainment for Italian TV.
During EXPO 2015, Mauro was a Content Director for the performance of exhibitions and shows in Padiglione Italia.
He currently works by Free Lance by devising and developing important corporate events and exhibitions for outstanding agencies and realities at the national level and beyond.
The contents of "The Beauty of Imaging", the exhibition / performance celebrating the 90th anniversary of the Bracco Group, set up inside the Triennale of Milan bring its signature; Common denominator of her work is the originality and the high rate of entertainment they transmit: the goal is always to tell and stimulate the public to share what she has experienced.

Claudio Sbragion

Born in 1974, graduated at Politecnico in Milan, after the first years dealing with digital and publishing, he’s worked since 2002 in important Event agencies as  Promoconvention, Durat Prina Rossi & Associati, Input Group e Havas Events.

He has worked for 14 years on the concept and design of events developing a wide multidisciplinary expertise combined with design, copywriting, art direction, digital, video and show performances.

He designed big companies’ events such as ABB, Fiat,

Mercedes, BMW, Audi, Piaggio, Nestlé, Mondelez, Coca-Cola, Vodafone, Roche, Lavazza, Sephora e TIM.

From 2017 he became the Creative Director in FeelRouge Worldwide Shows, Special and Corporate Events Agency of Worldwide Shows Corp.

Matteo Saltalamacchia

Matteo Saltalamacchia graduated in Philosophy with specialization in the philosophy of mind and epistemology of human sciences.
For twenty years he has been organizing party events and dancing out of the nightclubs, first as creative director of the Contracts and Now of those Buka plates.
He is collector and music consultant for public and private activities, including the experience as author and producer of the LifeVintage program of Radio Lifegate.
In the field of human sciences he has devised and produced experimental school lessons for high schools and technical institutes, as well as seminars for the deepening and dissemination of theoretical analysis of social and cultural dynamics.

Fabio Vaccarono

Fabio Vaccarono is Managing Director of Google Italy and Google EMEA Management Board member. Previously Vaccarono has held several positions as Managing Director and General Manager in Manzoni / Editorial Group L'Espresso at the Sole 24 Ore Group, in RCS Mediagroup and was Chief Executive Officer of Starcom Mediavest Group, a Publicis Groupe company. After graduating in Economics, and an MBA at Bocconi University, he worked in the Bain & Company Strategic Consulting Company.

Alessandro Orlandi

To escape his architectural background, Alessandro found shelter in advertising.

He started in a small creative firm based in La Spezia and after few years of pushing the boundaries of traditional advertising, he landed in the digital world where he can try new things and give more room to his creativity.

He worked for 3 years in Full-Six - Seven Inferentia as Creative Director.

In 2004 he created his own web agency: that rapidly became a landmark in the Italian creative advertisement.

In 2006 he arrived at Saatchi & Saatchi Italy where he started the interactive department, and with his creative guidance Saatchi & Saatchi Italy ranks 18th worldwide interactive agency (Source: The Big Won) and the First in Italy.

In 2009 he became Creative Director at Saatchi & Saatchi Italy where he focused once again on ATL, with a strong preference for integrated campaigns in which he can successfully use all his talents and cultural background.

He is one of the most awarded Italian Creative Director with dozens of victories at the Art Director Club Italy and Cannes Lions Festival. He also received recognitions in all the most important international awards.

He took part as juror at the Cannes Lions, Art Director Club Italy, Art Director Club Europe, Cristal Festival.

Vincenzo Piscopo

Since then, with the passion of combining digital entertainment with brand communications assets, he has been developing business opportunities for The Jackal since 2014 and has been head of the Ciaopeople Group's Branded Content Unit since January 2017.

Lillo Carillo

Leo Furioso

From the video game console to the DJ. After seven years in England to cultivate her passion for acting and music, she is officially released behind the console by her mentor Lillo Carillo. Together they set up the Phenomena project, a music format with a focus on music in its most natural appearance. After a first season of local and international DJs, In less than a year the Furioso has been able to put records in Milan's most important venues, starting to influence European music organizations and clubs with cartoon soundtracks. Funk, Disco, House, Jazz, Latin, Nerd & Asian are just some of the elements that characterize the music of this multifaceted Leo Furioso.

Livio Basoli

He was born in 1984 in Genoa. Before adventuring, he faced, with no particular success or satisfaction, cinema and journalism. After a Master in Advertising at the IED in Milan, he has worked for years as a copywriter in several advertising agencies, including M & C Saatchi, McCann Worldgroup and Cayenne. From 2014 he is, together with Lorenzo Picchiotti, executive creative director of DUDE.

Roberto Ottolino

Born in Rome in 1985, he studied copywriting at the IED in Rome and at Berghs School in Stockholm, then decided to make incredibly the copywriter. Passionate about luggage, he was nomadic between Rome (Roncaglia Group, GTB, McCann), Bologna (CMPS, d & f) and Milan (A-Tono), where in 2015, two weeks before he was 30, he won the contest under 30 of DMA, because in life it's never too late. He has worked for 3M, Barilla, Ford, Kia, Mastercard, Mercedes-Benz, Opel, Panini, Playboy, Poste Italiane, Post-it, San Carlo, Save The Children, Smart Sony PlayStation and Vespa Piaggio. In 2016 and 2017 he was sworn in to Young Leons. Since March 2017 is in The & Partnership, the new international Toyota and Lexus agency. In his spare time playing golf, with questionable results, he plays electric bass at a police tribute band, with discrete results, and sleeps, with excellent results. From September 2017 he is a contract professor at The University of Life.

Grégoire Kaufman

Grégoire Kaufman, 49 years old. Commercial, Marketing, Digital and Public Affairs Director of Carrefour Italia.
Graduated in Political Sciences (Sciences Po)
Public Law Doctorate at the University of Sorbonne
Graduated at the Ecole Supérieure de Commerce de Paris
After an experience as a consultant at AT Kearney, Grégoire joined the Carrefour Group (2001). He has occupied several roles in the sales part.
He worked 9 years in Latin America, Mexico, Argentina and Colombia.
In his free time he dedicates himself to street-photography and every day he trains to improve his practice of card magic.

Xavier Mariesse

With over 300 spots and 53 international awards, Xavier Mariesse is one of the most rewarded directors in the world. From the intense drama of Securite 'Routiere to the sexy comedy directed by Sedal, Xavier is able to always add a cinematographic touch to all of his work. Belgian born, he graduated in journalism and communication at the University of Brussels and began his career as a editor in adv. Around his 20 years old, he moved to Canada where he started as directors’ assistant in several US productions including: Battlefield Earth, with John Travolta, and The Whole Nine Yards, with Bruce Willis. Returning to Europe, he began his career as a director gaining success and respect of the entire international community of the ADV. His main features -besides a discreet expertise in playing the piano- are storytelling, special effects, combined with the ability to work with celebrities (Nadal, Robin Williams, Zinedine Zidane just to name a few) and, finally, a very strong cinematographic connotation: talents that have always made Xavier a real director, one of a kind.

Iacopo Carapelli

At 6 years old he decided to make movie. At 14 years old he recived his first camera and at 19 he started to work as producer assistent. After 5 years he decided to try to realize what he learned. Iacopo Carapelli, film director in priority with Filmmini, a Filmmaster Productions unit, he's a film director from Milan of 27 years old. He always interested to discover what is hidden on the side of things and people and he has the capacity to look at his life with delicacy and authenticity.



Think'd born for an human error. He makes noise with words, not real music. He have printed so far 1 demotape, 1 album, 6 EP and many mixes, all DIY.
Component of Unctrl Alt Canc, one of the first bass music project in South Italy; his bass music radioshow "Safe" with Ltd Colours is online every friday on 8.00PM GMT+1 (podcasts here:
From 2014 is part of Elita Milano ( He died at the tender age of #! years.


The idea of ​​forming Bamboo is by Luca Lobefaro, who, in 2008, brings together the most valuable musicians of his laboratory of extra-musical instruments to continue the “research of the sound” with a real band. The aim was to create music with "alternative" instruments with common objects from the everyday life. The current members includes Luca Lobefaro, Massimo Colagiovanni, Valentina Pratesi, Davide Sollazzi and Claudio Gatta. In 2011, they are ranked first in the " Voci Della Periferia ", a contest held by the City of Rome. They play anywhere in Rome and around Italy both in squares and in the streets. In April of 2013, they started shooting their first record, a DVD shot in a house in the Roman countryside called "What's In The Cube?", which collects 7 pieces of repertoire created over the years by Bamboo. Since then, tens and dozens of live shows around Italy and across Europe, from the most popular live clubs, to town squares, in which the Bamboo love to improvise performances, in "buskers”. In 2015, they are among the most appreciated surprises of Concertone del Primo Maggio in Piazza San Giovanni in Rome.

Stefano Ghittoni

He's a dj, a record producer (The Dining Rooms / Schema Records) and radio (Comizi D'Amore on Radio Popolare Milano). In 2015 he founded the record label Specialized in Italian vinyl reprints of the 60's and 70's.

Gaia Salvadore

Graduated in Biomedical Engineering at the Politecnico di Milano, she moves to New York to study a master in biomaterials, where, later on, she worked for two years as a researcher at NYU Langone Orthopedic Hospital, one of the top 10 best orthopedic hospitals in the US. In 2017, she left the academic world to start a new adventure in the Italian industry as a Product Manager in Comau. She follows the development of innovative products and starts a second master in Industrial Automation, which allows her to reconcile her previous experiences with the world of automation and robotics. Gaia believes creativity is an integral part of the scientific world.

Bruno Belissimo

He’s an Italo-Canadian Dj/Producer and poli-instrumentalist. One of two twin brothers born of Italian parents emigrated to Canada in the late 70s. Bruno spent his childhood in the suburbs of the city of Toronto where his father was the owner of a video rental shop, where he grew a passion for the film industry making him direct independent sci-fi films. His mother ran a small cafe in the St.Clarence area, the largest Italian suburb of city, where artist gathered. Bruno, thanks to his parents, grew up in a very creative environment and, perhaps, for this reason, he gets interested in music at a young age. At eight years old, he was the best singer of the choir of the Baptist Church "The Little Lord's Singers" and later he wins a scholarship at the Royal Conservatory of Music of Toronto, where he began studying contrabass and composition. As Bruno gets older, he began to be interested in electronic music and produces his first, creating the foundation of his style made of sophisticated dance beats: pulsing low rhythms and an unmistakable sound. At 26, due to some family problems, Bruno is forced to move to Italy where he now lives and works. Over the last few years Bruno has been very active in the music scene, with the band Low Frequency Club, he publishes three, highly acclaimed by the critics, CDs and plays in Italy and Europe. He is the bass player of the band Colapesce, for the album tour "Egomostro" (2015), and collaborates with several artists both in studio and live. Bruno has also founded FUTURO, a studio that deals with the production of soundtrack for short films, feature films and sound design for media and interactive installations.His musical productions have a unique sound influenced by the classics italo/space italian disco and the horror/sci-fi soundtracks of 70s and 80s, reworked in a contemporary and very personal style."Ethiopia/Galaxy" was the first single released in June 2014 by Locale Internazionale, the disc label to which he is the co-founder. A few months later comes the second single "From Canada/To Paradise", two tracks between Italo disco, House and Funk. In April 2016, was released the first full-length album called simply "BrunoBelissimo ", in which he enriches even more his sound with jazz atmospheres, house and thus experiencing even more unique sounds while still keeping intact the dance approach of his first productions. Bruno Belissimo's show is energetic, playing the bass and checking live both audio and video.

Riccardo Cioni

Born in Florence, but soon adopted by Milan as a creator of great events and communication. He was one of the creators of event marketing in Italy; sector in which his agency, La Buccia, founded in 1983, has always been recognized as one of the most innovative structures of the event market. In addition to law and music studies, Cioni attributes the artisans and artists workshops in Florence, he frequented as a child, a determining factor to his training: a unique, and unrepeatable, multidisciplinary school. Riccardo Cioni was elected Creative Director of the Year in 2010 and received over 40 prizes in various editions of the Italian and International Best Event Award. For 23 years he gives life to La Notte dei Pubblivori, an event devoted to international advertising creativity. Mediaset has designed and produced the 10 editions of Gala della Pubblicità, breaking records.

Vincenzo Riili

He is Italy Country Marketing Director at Google Italy. After graduating in Economics from 2001, he began his professional experience in Unilever, where he has been involved in international marketing in Home Care, Personal Care and Beverage. From March 2016, she leads the marketing agenda for Google Italia.

Massimo Sommella

Class 1987, always media enthusiast, after graduating in Communication and a Master in Marketing Management, undertook the first significant work experience in the public relations team of a cruise company. He then joined a large insurance group in the banking division, moving away from the world of communication. Over the years, he worked closely with Ninja Marketing as a contributor, then as a Marketing Editor. Since 2015 he has been Managing Editor & Project Manager of the headquarter from Salerno offices.

Karim Bartoletti

Karim Bartoletti is a many times awarded Italian producer with great international experience.Born in Switzerland, grew up in Iran, Italy, and the USA, Karim graduated at Northwestern University in Chicago starting his career in the USA at DDB/Chicago, then at Y&R/Chicago where he became the youngest Head of Production in the US at the time.

In 2002 Karim moved back to Italy, to be a Partner in the Production branch of Filmmaster. In 2015 he became Partner and Executive Producer of Indiana Production Company, the multimedia production company (cinema Tv, advertising, branded content) with offices in Milan, Rome, Berlin and Los Angeles. <
Execution is what allows an idea to be seen, appreciated and judged: it is has a creative fundamental value – and not purely executional – in the process. The “creative production”, necessary contamination between creativity and production to elevate the quality of brand content projects, is the basis of his career.

Karim is currently an elected Executive Board Member of the ADCI – The Italian Art Director’s Club. He speaks 4 languages and lives in Milan with his wife and 2 kids.

Omar Schillacci

Today he’s the Deputy Director of Wired Italia and curator of Wired Next Fest, the largest Italian event devoted to the culture of innovation. Yesterday, Editor-in-Chief of GQ Italia, and previously coordinator of Sky Sport and Sky Sport 24. Printed paper, events, tv and radio: his first journalist experience is Radio Popolare.

Giacomo Pozzetto

Born in 1972, after graduating high school, he started immediately working, first in a restaurant and then in the cinema, starting as runner / driver / production assistant on his father sets, Alto Verbao, in Rome, back 1985. In 1996, Alto Verbano opened up in Milan. After a few years of experience in the field of production, he takes the reins of the company, with his sister Francesca. As the years go by, Giacomo begins think that maybe it would be better to continue as a runner, but the family insisted on wanting it him as a producer. His great passion, the kitchen, the only place where he can really relax: "The best things are at the table". His purpose in in life? Laugh and laugh...

IF! 2017